What’s Yonder?
“It’s as if Time Out, Amex and Monzo had a baby” – Will T, Yonder Member
We’re building the financial membership of the future. One that works for how you live now. Not how your parents banked in the ’90s.
Yonder combines credit and debit in one membership, designed to be fair, flexible, and actually enjoyable to use. No confusing terms. No dusty points system. Just rewards that actually feel rewarding – from bao to beer to a boarding pass.
We raised £23.4M in September 2024 to grow the team, launch even better rewards, and expand beyond the UK. If that sounds good to you, you’ll probably like it here.
Sounds cool. What’s my part in this?
Over the last year we’ve added a debit card, a free membership tier, hundreds of new independent partners around the country, countless product improvements and our personal favourite, Yonder Flights — a new way to use Yonder points on any flight, with any airline, globally. We’ve maintained a 4.5 TrustPilot rating and our customers really love us (and we love them back… hi!).
We’re looking for a Senior Performance Marketing Manager to cover our Senior Performance Marketing Lead, Sian, during maternity leave, on a 12-month contract. You’ll be reporting to Shanice, VP Marketing.
This is a great role for a seasoned performance marketer who’s ready to run paid as a P&L owner, not just execute within one – someone who wants real autonomy over strategy, budget, and agency direction from day one. We can’t promise but if the business grows over the next 12 months, there may be an opportunity for this to turn into a permanent role.
Paid is one of Yonder’s core growth engines. We run Meta in-house, work with a small agency on strategy, creative production and channel expansion, and hold ourselves to one standard: every pound spent should earn its keep. We don’t optimise for impressions. We optimise for cardmembers who activate, upgrade, and stick around.
This role is for someone who’s genuinely excellent at paid, not just building campaigns, but thinking about the full journey from scroll to sign-up to first reward redemption and beyond. You’ll set the strategic direction for paid, own the channels, budget, reporting and agency relationship, and be a senior voice in how Yonder allocates marketing investment. You’ll work hand in hand with Creative, Content, PR, and Design, because at Yonder, brand and performance aren’t opposites. They’re the same job.
What you’ll do
Paid media
- Run Meta end-to-end, in-house: campaign setup, audience strategy, creative testing, optimisation, and reporting. You know Ads Manager like the back of your hand — you’re not learning it here.
- You have also have experience across TikTok, and Google. You’ve run campaigns on all three and can make the case for how each fits the channel mix.
- Own paid budgets of £500k–£1.5m per year. You’re not precious about spend; you care about what it returns. You make the call on where to push and where to pull back — and you can explain why to Finance.
- Optimise to revenue, LTV, and payback period. Not cost-per-lead. If the metric doesn’t connect to a cardmember who activate and sticks around, it doesn’t make the weekly report. A note that we focus our media spend on credit acquisition, not debit.
- Build and
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