Senior Marketing Manager

Company: Zachary Daniels
Apply for the Senior Marketing Manager
Location: Greater London
Job Description:

Zachary Daniels are very pleased to be representing this incredible international Restaurant Group in the market. They’re looking for a Senior Marketing Manager to join our London-based team, reporting into the Head of Marketing. This is a pivotal role within the business, responsible for leading one of this group’s core restaurant marketing streams across multiple sites and brands.

You’ll own the end-to-end marketing strategy and execution for your channel‑driving commercial performance, brand strength, and guest engagement across a diverse and growing portfolio.

Working closely with senior leaders across Marketing, Digital, Social and Restaurant Operations, you’ll play a key role in shaping their wider marketing direction while delivering high‑impact, integrated campaigns.

Key Areas of Focus:

Brand & Strategy

  • Own and evolve channel strategy, translating commercial goals into insight‑led plans
  • Ensure consistent, compelling brand execution across all touchpoints
  • Support menu launches, pricing and value positioning

Campaigns & Delivery

  • Lead integrated, multi‑channel campaigns end‑to‑end
  • Manage the marketing calendar and align with wider business activity
  • Partner with Operations, Digital and CRM to ensure effective execution

Channels, CRM & Performance

  • Own channel performance across all owned platforms
  • Work with CRM/data teams on segmentation and personalisation
  • Set KPIs, analyse results and optimise future activity

Partnerships & Local Marketing

  • Deliver partnerships, activations and local marketing initiatives
  • Ensure all activity is commercially driven and on brand

Leadership & Stakeholders

  • Act as a senior partner across teams and manage agencies
  • Support and develop junior team members

Governance & Standards

  • Manage budgets, forecasting and reporting

Experience Needed:

  • Strong track record of delivering end‑to‑end strategy with commercial impact
  • Expertise across integrated campaigns, CRM, owned channels and performance marketing
  • Confident stakeholder manager with experience leading agencies, budgets and complex projects
  • Commercially minded and data‑driven

Person Profile:

  • Strategic, but hands‑on in delivery
  • Clear communicator with strong judgement
  • Collaborative leader who builds trust and momentum
  • Proactive, resilient and adaptable
  • Passionate about brand, guest experience and measurable impact

Do not hesitate with this one or scroll‑by as it one be on the market for long. This is your chance to work for a globally recognised hospitality brand with some exciting new site openings. You’ll be impressed once you hear the brand!

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Posted: April 4th, 2026