Job Description
Please read the information in this job post thoroughly to understand exactly what is expected of potential candidates.
Onic is Ireland’s newest and most dynamic media powerhouse, bringing fresh perspectives and premium content to audiences across audio, digital, and beyond.
As part of a new generation of media networks, we are committed to authenticity in an era of noise and misinformation—delivering trusted, high-quality content that audiences can rely on. We don’t just follow trends—we set them, challenging the status quo to create bold, engaging media experiences that stand out.
At Onic, people are at the core of everything we do. We believe in crafting stories and campaigns that resonate, building meaningful connections across every platform we touch. Onic isn’t just about media, it’s about making an impact.
Your Team: U105
U105 is a personality-led station that broadcasts from the heart of Belfast with over 227,000 listeners tuning in each week across Northern Ireland for a combined total of almost 2 million hours per week. U105 offers a superb mix of classic pop hits from the 80s through to melodic contemporary artists, soft rock, classic/new country and the present day.
Our people are the driving force behind our business, translating our editorial and audio content, listeners and readership into revenue through successful and innovative advertising campaigns that really do achieve their objectives.
Your Role
Reporting to the Sales Manager, you will work on behalf of local businesses to reach the biggest potential audience with the strongest and most persuasive advertising campaigns.
Day to day you will:
- You will be responsible for managing a client list of existing business as well as generating new clients to grow year on year revenue and the customer base.
- Field sales – take ownership of your clients in a fast paced, face-to-face sales environment.
- Maximise revenue opportunities across our audio, digital and press audiences while meeting agreed targets and activities.
- Creative selling of sponsorships and promotions.
- Contribute to the creation of competitive commercial packages.
- Regularly attend face to face meetings with clients and prospects.
- Prepare proposals and client correspondence while ensuring that clients are aware of rates and commercial deals at all times.
- Attend sales meetings and support other members of the Sales Team as and when required.
- Be involved in client events when appropriate.
- Keep abreast of developments in the media and commercial advertising sectors.
- Monitor competitive activity on other stations and across other media.
What we’re looking for from you:
- You are a Sales Executive who is a positive, self‑motivated, outgoing individual who thrives under pressure and enjoys working in a fast‑paced environment. You will have experience of working in sales or advertising with an understanding of the media industry in Northern Ireland.
- Knowledge of developments in media and commercial advertising sectors within Northern Ireland plus the wider business marketplace.
- Confident working in a fast‑paced environment and able to react positively to change.
- Effective communication and interpersonal skills.
- Self‑motivated, dedicated and driven.
- You will have an ability to influence and build long lasting relationships.
- Full driving license.
If you think you have what it takes but don’t tick every requirement on the list, please do apply. We recognise that considering someone’s potential as well as their experience is a great way to hire. We want to hear from people who have a passion to learn and develop.
We are Onic
Every day our audiences welcome us into their lives and allow us to share their day through. Individually and collectively in every setting and at any time of the day we are their trusted companion. Their trust allows us to connect in a deep and meaningful way across our audio, digital and online platforms. The fusion of the strength of our heritage and our cutting edge innovation enables us to deliver what our communities want, when they want it. We’re about connecting and cultivating communities of loyal listeners, online and on‑air. With a monthly media footprint of over 10 million across on air and digital we have real broadcast coverage across Ireland. A national network that is proudly local and boldly vocal about what makes you – and us – unique. We know when to turn up the volume and when to dial it back. We’re all about celebrating local culture while staying tuned in to global trends. Our fresh, inclusive outlook means we can meet the needs of our local yet diverse communities while still connecting with a savvy, worldly audience. For more check out
At Onic, we embrace a hybrid work model, currently requiring a minimum of three days per week in the office or client facing (following initial training). This approach fosters collaboration, innovation, and team spirit within our workspace. Certain roles may necessitate additional in‑office days; please discuss this with your recruiter for specific requirements.
Benefits
- Bikes for Work scheme
- Up to 60% discount on Harper Collins books
- Maternity leave up to 18 weeks full basic salary & paternity leave up to 2 weeks
- Access to exclusive events and competitions with exciting brands such as talkSPORT, Virgin Radio UK & The Times. xwzovoh
- Weekly virtual panel chats with top journalists and celebrities
- Access to wellbeing benefits such as EAP, physio/massage and counselling
- A generous pension scheme with employer contributions of up to 5%
- Wide range of training available, plus full LinkedIn Learning access
- 25 days holiday, plus bank holidays and up to 4 volunteering days per year
We want to ensure that everyone we meet has the opportunity to perform to their best when interviewing, so feel free to let us know, at any stage, whether you require any reasonable adjustments during the recruitment process, and we will do our best to accommodate.
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