National Account Manager – Convenience (Co-op & Spar)
London (GB) – Sales & Marketing – 32‑40 hrs
This role leads the commercial agenda across FrieslandCampina UK’s convenience customers. Accountable for top- and bottom-line growth through the development and execution of robust customer and channel strategies. You will own the Joint Business Planning (JBP) process, translate the Fighting Unit strategy into actionable customer JBP plans, and lead the performance management and deployment of a third‑party salesforce. This role is pivotal in ensuring effective alignment across Marketing and Category functions to unlock sustainable growth and strengthen our overall market share.
What we ask
- 3+ years in FMCG, with specific experience across UK TOP 4 and/or Convenience retailers
- Proven track record of commercial delivery and strategic customer management
- Strong cross‑functional collaboration and influencing skills
- Resilience and ownership mindset — thrives in a high‑performing & lean teams
- Ability to manage ambiguity and flex outside core responsibilities when needed
What we offer
- Hybrid work schedule (2‑3 days per week)
- Bonus: 12.5% annual bonus
- Salary: £53‑58K
- Car/Travel Allowance: £5,700 per annum
- Pension: Up to 13.7% employer contribution (age‑dependent)
- Healthcare: private medical cover (BUPA) + Medicash
- Death in Service: 4× salary
- Group Income Protection Scheme
- Holiday: 25 days + 8 UK bank holidays + Birthday off
- Flex Benefits: Summer Hours (1 pm Friday finishes – July/Aug), Winter Wellness (2 hrs/week for personal wellness – Nov–Jan)
- 4 pm Friday finishes (standard weeks) – £28/month WFH broadband allowance
Vacancy description
- Responsible for key convenience customers reporting directly to the Business Unit Controller
- Cascading the fighting unit strategy into the sector, creating 12‑Q Channel & Customer plans
- Lead the cross‑functional creation of channel strategy, aligning the Brand plans from the Marketing Team & supporting Channel & Category Strategies from the CCD team
- Creation and execution of JBPs and execution of the 12‑Q plan driving growth at a top‑ and bottom‑line level, share‑of‑wallet
- Full P&L management
- Portfolio P&L accountability and delivery across flavoured milk and other dairy
- Delivery of key business metrics (Market Share, Distribution)
- Develop the strategic relationship within the designated Modern Trade portfolio
- Maximise trade spend utilisation and management within customer base
- Identify and capture category sales opportunities within the Customer base
- Championing the category needs of the Channel internally and leading the development of a Strategic Customer Plan (in line with the CCD and Brand Marketing Plan) that enables FC to ‘win’ within the designated portfolio
Why work with us
An inspiring purpose: Better nutrition for the world and a good living for our farmers, now and for generations to come.
A cooperative culture: Driven by global collaboration, respect, and shared success.
A tangible impact: Space to aim higher, with autonomy and a clear focus.
Your growth fuels ours: We invest in your personal and professional development through training and education.
Staying true to who you really are, that is your starting point at FrieslandCampina. Because it is precisely by embracing our differences that we can grow together. We want to create a working environment that allows all employees to bring their best and authentic selves. If who we are suits you, but you’re not sure if you’re the best fit for the role, we still encourage you to apply so we can help you find the role that fits you best.
@ Royal FrieslandCampina
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