Business Developer – Mirakl Ads (London, England, United Kingdom)
Mirakl is the leading provider of eCommerce software solutions. Since 2012, we have pioneered the platform economy, empowering retail and B2B enterprises with secure, scalable technology to digitize and expand product assortment through marketplaces, dropship, and retail media. Our clients include Macy’s, Saks, Henry Schein, The Knot, 1800‑Flowers, Best Buy, Lowe’s, Ulta and 450+ industry leaders worldwide.
About the Role
As a Business Developer for Mirakl Ads, you will expand our retail media business by acquiring and engaging advertisers and helping them leverage Mirakl Ads solutions to achieve growth objectives. You will blend strategic advisory, data‑driven insights, and business development tactics to maximize advertisers’ return on investment and drive success for Mirakl‑powered marketplaces.
What You’ll Do
- Define and implement a growth strategy with Mirakl marketplace operators, setting targets, value propositions, and action plans to boost advertiser adoption and ad spend.
- Execute business development initiatives using both 1:1 and 1:many acquisition strategies.
- Identify key advertising opportunities and build tailored offers aligned with advertisers’ business objectives.
Advertiser Acquisition & Activation
- Drive new advertiser onboarding, lead commercial negotiations, and secure early investment on the platform.
- Educate and train advertisers on Mirakl Ads solutions, guiding them through campaign setup and optimization.
- Provide strategic recommendations to improve advertiser performance using data insights and ad product features.
Performance Tracking & Optimization
- Monitor and analyze advertising revenue trends and key advertiser performance metrics.
- Continuously animate the advertising ecosystem with strategic offers, campaign insights, and recommendations to drive sustained engagement and investment growth.
- Act as the advertiser’s voice, identify new business needs, and relay them to product teams for potential feature enhancements or new ad products.
Qualifications
- Master’s degree in Business or Marketing.
- Previous experience in Business Development, Sales, or Account Management is required.
- Experience in online advertising, retail media, or digital marketing is preferred.
- Strong analytical and problem‑solving skills with data interpretation and actionable recommendation experience; proficient in Excel and Google Sheets.
- Excellent communication, presentation, and negotiation skills.
- Ability to thrive in a fast‑paced, results‑driven environment.
- Fluency in English is required; French or another language is a plus.
Application Process
- Application review: Talent Acquisition reviews alignment with role requirements and provides timely updates.
- Introductory call: Discussion about background, motivations, and role details.
- Interviews: Business interview (45‑60 minutes) + values loop (3‑4 conversations with cross‑functional team members).
- Final decision & offer: Consolidated feedback with prompt communication; offer details, benefits, and next steps.
Benefits
- Health Insurance (flexible coverage, Mirakl contribution).
- Public Transport Pass – 50% reimbursement.
- Meal Allowance – monthly allowance.
- Pension & Life Insurance – monthly contribution and full life insurance coverage.
- ClassPass membership – access to 40,000+ gyms and wellness studios worldwide.
- Paid Time Off – 25 prorated paid vacation days per calendar year.
- Hybrid Setup – 3 days in‑office, 2 days remote.
Seniority Level
Not Applicable
Employment Type
Full‑time
Job Function
Business Development and Sales
Industries
Technology, Information and Internet
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