Purple is seeking a high performing Senior Sales Director – Staff WiFi to lead our expansion into the corporate connectivity and secure enterprise WiFi market. This senior, quota carrying role focuses on building Purple’s presence across corporate offices, multi site enterprises, manufacturing, logistics, professional services, and secure workplace environments. Unlike Purple’s heritage in guest WiFi, this role focuses on secure corporate networks, identity-driven access, policy control, monitoring, and enterprise connectivity.
You will help organisations modernise their network access strategy, reduce cyber risk, and bring automation and intelligence to their WiFi environments. Reporting to the SVP Global Sales, you will lead Purple’s corporate WiFi go-to-market execution, develop strong customer and partner relationships, and deliver growth in a strategically important vertical. This role is designed to scale in size and complexity over time — beginning with mid-market and upper mid-market organisations and expanding into national and international tier-one enterprise opportunities as the solution and GTM mature.
What You Will Do
- Lead all commercial activity for the Staff WiFi vertical across the UK and international markets.
- Drive growth initially through mid-market and upper-mid-market opportunities, expanding into large national and tier-one international enterprise accounts as the vertical matures.
- Own a senior sales quota across a pipeline spanning mid-market to strategic enterprise deals.
- Build and maintain executive relationships with CISOs, CIOs, Network Architects, Heads of Workplace, and Digital Transformation leaders.
- Position Purple as a trusted partner for secure identity-based access, network intelligence, segmentation, policy automation, monitoring, and compliance.
- Articulate the value of secure onboarding, advanced monitoring, analytics, and zero trust based network access.
- Execute corporate go to market plans across priority verticals including corporate offices, logistics, distribution, manufacturing, and professional services.
- Support the evolution and refinement of Purple’s corporate WiFi offerings as the solution scales toward enterprise-grade deployments.
- Work with MSPs, integrators, and OEM partners to broaden reach, enhance integration, and drive adoption.
- Support partner enablement to strengthen commercial and technical execution.
- Represent Purple at industry events, cybersecurity forums, networking conferences, and partner showcases.
- Contribute to market facing thought leadership on secure Staff WiFi, network intelligence, and identity driven access.
Who You Are
- A proven enterprise sales leader with 7–10+ years selling secure WiFi, network security, identity/access, or cybersecurity solutions.
- Experienced in selling to CIO, CISO, and IT Director level stakeholders.
- Comfortable managing complex, multi stakeholder, long sales cycles.
- Strong understanding of corporate network architectures, security models, and identity based access controls.
- Commercially driven, highly autonomous, and able to operate effectively in an evolving product/vertical environment.
- Executive level communication skills with the presence to influence senior technology and security leaders.
- Excited to help Purple mature this vertical from mid market roots into global tier one enterprise engagements.
Benefits
- Salary – £60,000 – £80,000, depending on experience
- Hybrid working – the best of both worlds!
- Flexible working & a great company culture – bring your best self to work
- Emphasis on learning and development – progress your career
- 25 days holiday (plus bank holidays) – and the option to buy extra days
- 4 volunteering days each year – give something back to the community
- Life insurance at 2 x salary
- Employee Assistance Programme, 24/7 helpline
- Company pension, 4% employer contribution
- Private Healthcare & Long Term Incentive Plan after 12 months’ service
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