Senior Digital & eCommerce Manager – Eleanor Bowmer
Up to £60,000 + Bonus
Manchester
We’ve partnered with fast-growing lifestyle brand Eleanor Bowmer, who are now looking to secure a Senior Digital & eCommerce Manager to drive the next phase of digital growth.
We’re looking for a commercial, hands-on operator who can own both paid acquisition and eCommerce performance in house.
If you’ve scaled DTC brands through performance marketing, site optimisation and smart commercial thinking – this could be the role for you.
About Eleanor Bowmer
Eleanor Bowmer is a fast-growing Manchester-based home & gifting brand, built on bold design, colour and creativity.
Founded by designer Eleanor Bowmer, the brand started as a textile and illustration studio and has grown into a recognised lifestyle brand – known for its hand-painted prints, playful patterns and feel-good products.
Everything is designed to bring joy, confidence and personality into everyday life – from statement homeware to gifting and accessories.
The brand has built a strong DTC presence alongside wholesale partnerships with major retailers, and continues to scale at pace.
What sets Eleanor Bowmer apart is the combination of:
Strong creative identity
Highly recognisable product
A loyal, engaged customer base
Now entering its next phase of growth, the focus is on building a more structured, performance-led digital engine to unlock further scale.
Check them out here: https://www.eleanorbowmer.co.uk/
Role Overview
As Senior Digital & eCommerce Manager, you will own the growth engine across:
- Paid acquisition
- eCommerce performance
- CRO and site optimisation
This is a hands-on role focused on:
- Driving customer acquisition efficiently
- Improving conversion and revenue performance
- Building a structured eCommerce roadmap
- Creating and testing at pace
- Turning data into commercial action
You’ll sit at the centre of performance marketing, eCommerce and commercial decision-making.
Main Responsibilities
Paid Acquisition & Performance:
- Own Meta & TikTok campaigns end-to-end
- Drive profitable growth and efficient scaling
- Launch and iterate high-velocity creative testing
- Optimise CAC, ROAS and overall performance
- Work closely with creative to improve output
eCommerce & Site Performance:
- Own the trading performance of the site
- Improve conversion across the customer journey
- Drive on-site optimisation, merchandising and UX
- Build and execute a clear eCommerce roadmap
CRO & Testing:
- Implement structured testing frameworks
- Run A/B tests across landing pages, PDPs and offers
- Improve conversion through continuous iteration
Commercial Ownership:
- Translate data into clear commercial decisions
- Understand how marketing drives revenue and margin
- Feed insights back into wider business decisions
Expectations
- Comfortable taking ownership in a lean environment
- High bias for action and speed
- Creative thinker with strong commercial instincts
- Able to operate with autonomy and accountability
- Thrives in fast-moving, founder-led businesses
Required Skills & Experience
- Strong experience in paid social (Meta essential, TikTok ideal)
- Experience in DTC / Shopify environments
- Hands-on operator (not purely agency management)
- Experience across CRO and site optimisation
- Strong understanding of performance metrics and growth levers
Bonus if you have:
- Experience in gifting / lifestyle / consumer brands
- Exposure to creative testing frameworks
- Experience scaling brands through £5m–£20m+
Salary & Benefits
- Up to £60,000 base + bonus
- Manchester-based (on-site 4 days a week)
- High-growth environment with real ownership
- Opportunity to shape how digital is run
If this sounds like you then hit apply or email Sam on sam@hypergrowthrec.co.uk to find out more!
Eleanor Bowmer is committed to fostering a diverse and inclusive workplace. We welcome applications from all backgrounds and are dedicated to supporting every team member’s success – let us know if you require any adjustments during the recruitment process.
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