Business Development Manager

Job title – Business Development Manager

Department – Sales

Personal Specification

• Proven experience in business development or sales roles within events, hospitality, travel or related industries
• Proficiency in Salesforce and Microsoft Office suite (Word, OneNote, and PowerPoint) and LinkedIn
• Proactive, commercially driven and target-focused
• Strong networking ability; comfortable presenting, pitching and attending industry events
• Highly organised and able to manage multiple opportunities simultaneously, achieving deadlines
• Strong communication skills with a collaborative approach, proven track record of working across teams
• Detail-orientated approach to work, ensuring accuracy in all tasks and documentation

Purpose

• Drive growth by identifying, generating, and converting new business opportunities, creating strong early-stage client relationships and leading to new customer accounts
• Achieve quarterly and annual targets
• Execute the Sales Plan to support building a tender pipeline
• Collaborate with colleagues across department to develop and nurture client relationships
• Once established, transition new accounts to the Account Development team
• Implement sales strategies across all Conference Care services

How

• Conduct virtual and face to face meetings, sites visits, client events and networking
• Deliver introductory presentations, demo sessions and support pitch development
• Generate consistent pipeline of new leads per month from contacts and referrals and other research tools such as digital media, CRM and procurement platforms
• Attend networking events, industry exhibitions and venue showcases
• Present monthly review of the business development strategy in Sales Meetings maintaining accurate records in CRM
• Schedule regular engagement with internal teams to support enquiry conversion
• Prepare robust handover packs for Account Development team

Measurement

• Achievement of business development target
• Delivery against KPI’s including Lead Generation – 50 per month and Client Engagement 6 meetings per week
• CRM monthly reporting, activity, results and next steps

Environment

• Located from Hinckley office & Home office. Subject to client diary availability 2-3 days per week on the road engaged in client meetings.
• Working pattern – 5 days per week, additional hours may be anticipated with this senior role to meet the needs of the customer and business.

Reporting to – Head of New Business

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