Crane Sales Manager

We are recruiting an experienced and commercially focused Crane Sales Manager to join our growing team!

This is an excellent opportunity for a motivated technical sales professional to take responsibility for a key territory across the North of the UK and Scotland, developing client relationships, identifying new business opportunities, and delivering tailored equipment solutions.

Your key responsibilities will include:

• Proactively develop and manage direct customer accounts to achieve agreed sales targets and deliver strategic objectives.
• Support the Sales Department in processing enquiries, preparing proposals, and converting successful projects into confirmed orders.
• Build and maintain strong relationships with existing and prospective clients to identify and secure new business opportunities.
• Manage the sales pipeline proactively, maximising conversion of opportunities and contributing to wider business targets and strategic priorities.
• Provide technical support and advice to ensure clients fully understand the equipment and services available and that proposed solutions meet operational requirements.
• Maintain accurate electronic activity records within the CRM system to ensure visibility of client activity and sales progress.

Qualifications

You’ll have:

• A proven experience in a technical sales role, with exposure to key account management and project management.
• Ideally educated to degree level, or holding at least an HND in a relevant technical discipline; equivalent market knowledge gained through technical sales experience will also be considered.
• Excellent negotiation and presentation skills, supported by strong verbal and written communication abilities.
• The ability to manage multiple clients and projects effectively.
• A well-organised approach, with the ability to interpret information from a range of sources and draw relevant commercial insights.
• The ability to translate client requirements into practical project solutions while consistently meeting expectations.
• A self-motivated, independent, and results-focused approach to work.
• A willingness to travel throughout England and Scotland.
• A full, valid UK driving licence.

Additional information

We offer:

• A competitive basic salary
• Commission scheme
• Company car
• 25 days annual leave, plus bank holidays
• Contributory pension scheme, life assurance, income protection insurance
• Employee shares save scheme
• Buy/sell holidays
• Retail, leisure and travel discounts
• Employee assistance programme

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