Head of Event Sales

Company: Placed by Leon
Apply for the Head of Event Sales
Location: London
Job Description:

£35,000 basic + generous tronc (typically taking total earnings to around £60,000–£65,000).

We are partnering with an iconic global luxury restaurant brand to appoint a Head of Event Sales for its London portfolio

.This is a high-impact leadership role responsible for driving revenue from private dining, events, group dining, and corporate hospitality across a collection of internationally recognised venue

s.Join one of London’s most prestigious hospitality groups, renowned for setting the benchmark in luxury dining and exceptional guest experience

s.Leading a team of Sales Managers, you will be responsible for developing and executing the commercial strategy, identifying new revenue opportunities, strengthening local partnerships and ensuring the business remains a market leader within London’s luxury hospitality and events sect

or.This is an exciting opportunity for a commercially minded sales leader who combines strategic thinking, business development expertise and strong leadership capabil

ity.Ideal Pro

  • file:Entrepreneurial mindset with a passion for identifying new business opportun
  • ities.Naturally influential and relationship-d
  • riven.Confidence and gr
  • avitasBackground in luxury resta
  • urantsHighly commercial whilst maintaining a guest-centric app
  • roach.Well-connected within London’s luxury hospitality and events land
  • scape.Passionate about luxury service, experiences and hospitality excel

lence.Key Responsibi

  • lities:Develop and implement the overall Event Sales strategy across the po
  • rtfolio.Drive revenue growth through private dining, corporate events, group dining and exclusive expe
  • riences.Analyse sales data, conversion metrics and market trends to identify opportunities for
  • growth.Create and execute innovative commercial initiatives to maximise revenue and marke
  • t share.Monitor performance against targets and deliver regular commercial reporting and i
  • nsights.Lead, coach and develop a team of Sales M
  • anagers.Foster a high-performance culture focused on conversion, guest experience and commercial
  • success.Set clear objectives, KPIs and development plans for t
  • he team.Drive accountability and continuous improvement across the sales
  • functionBuild and maintain strong relationships with corporate clients, luxury hotels, concierge networks, agencies and local bus
  • inesses.Develop strategic partnerships that generate new revenue opport
  • unities.Represent the business at networking events, industry functions and key hospitality
  • forums.Identify opportunities within the local market and create targeted initiatives to drive awareness and b
  • ookings.Use customer, market and performance data to shape commercial de
  • cisions.Evaluate conversion rates and customer journeys to improve sales effect
  • iveness.Monitor competitor activity and market trends to identify opportunities an
  • d risks.Ensure the business remains at the forefront of London’s luxury events and hospitality
  • market.Cross-Functional Colla
  • borationWork closely with Marketing, Operations and Venue Leadership teams to deliver commercial obj
  • ectives.Support the launch and promotion of new event spaces, private dining experiences and seasonal acti
  • vations.Ensure a seamless guest experience from initial enquiry through to event d

elivery.Requ

  • irements:Proven experience in a senior Event Sales, Hospitality Sales or Commercial leader
  • ship role.Strong background within luxury hospitality, restaurants, hotels, private members clubs or premium lifesty
  • le brands.Demonstrable success in developing and implementing sales strategies that drive reven
  • ue growth.Experience leading and developing high-performing sa
  • les teams.Strong network across corporate businesses, luxury hotels, concierge services, agencies and hospitality
  • contacts.Commercially astute with excellent analytical and strategic planni
  • ng skills.Strong business development and relationship-building cap
  • abilities.Excellent communication, presentation and negotiati
  • on skills.Highly organised with the ability to manage multiple priorities in a fast-paced en
  • vironment.Experience using CRM systems, sales reporting tools and performance

analytics.35,000 basic + generous tronc (typically taking total earnings to around £60,00

0–£65,000)….

Posted: July 1st, 2026