At Project Better Energy, we’re on a mission to make renewable energy accessible to everyone. We take pride in specialising in all elements of green technology, being the home of Project Solar UK, Project EV, Project CÜRV, Photon Energy and EG Solar. Added these in – relevant to this role. Through working together, our goal is to achieve a carbon net-zero, eco-friendly future by providing high-quality products and services.
Why Project Better Energy?
Location: Hyde, Manchester (Hybrid – office & WFH)
Reporting to: Head of Marketing – Commercial
Employee Benefits
- Employee Assistance Programme (EAP) – Confidential support for your wellbeing, including counselling and financial advice.
- MetLife GP24 – Medical support anytime, anywhere
- Exclusive Discount Platform (PowerPerks)– Save on retail, travel, entertainment, and more.
- Cycle to Work Scheme – Stay fit and reduce your carbon footprint while saving on a new bike.
- Learning Management System (LMS) – Access tools and training to support your career progression and personal development.
- Apprenticeship Programmes – Open to all employees looking to upskill or retrain, with tailored pathways to support your long‑term development.
- Pension Salary Exchange Pension scheme– Investing in your future with a solid retirement plan Helping you save efficiently for the future.
- Daintree Wealth Management (1-2-1 Financial Guidance) – Support with budgeting, saving, pensions, investments, and long‑term planning
- Enhanced Maternity Leave – Supporting you and your family through life’s important moments.
- Free Eye Tests – Keeping your vision and health in focus.
- Private Health Care – Option to have access to comprehensive health coverage for peace of mind (at the employees own expense)
Senior Marketing Manager – Commercial Solar
You will own the commercial and industrial (C&I) solar demand generation strategy end-to-end, driving pipeline growth among commercial property owners and business decision-makers.
You will plan and deliver integrated, multi-channel campaigns mapped to a long, multi-stakeholder sales cycle, working closely with sales teams to convert marketing activity into measurable commercial outcomes.
A key part of the role is translating technical solar propositions into clear, credible messaging while developing sales enablement tools that guide buyers through the journey from awareness to decision.
Key Responsibilities
- Own and deliver the C&I solar demand generation strategy end-to-end
- Manage demand generation channels, campaign execution and performance evaluation
- Develop and deliver marketing strategies for commercial solar retrofit and new‑build projects
- Plan and execute integrated, multi‑channel campaigns aligned to long sales cycles
- Work closely with sales teams (Photon Energy / EG Solar) to align targeting and messaging
- Translate technical solar propositions into compelling commercial messaging
- Develop sales enablement content to support the C&I buyer journey
- Position the commercial solar brand consistently across the market
- Track performance, attribution and pipeline conversion with marketing teams
- Use market and customer insights to refine targeting, messaging and spend
- Collaborate across the B2B marketing team on strategic initiatives
- Strong B2B marketing experience within commercial or industrial sectors
- Experience managing full customer journey and sales pipeline for high‑value solutions
- Proven success in lead generation and pipeline development
- Knowledge of commercial solar or high‑capex technical sales environments (e.g. retrofit, kWp, DNO, MCS)
- Minimum 7+ years’ experience in B2B marketing
- Strong commercial awareness and performance marketing capability
Core Competencies
- Customer Focused – Keeps the customer at the heart of every decision, anticipating needs across the buyer journey
- Collaborative – Works openly across teams, building strong relationships to achieve shared goals
- Results Driven – Takes ownership, sets clear priorities and consistently delivers high‑quality outcomes
- Continuous Improvement – Seeks feedback and looks for better ways of working
- Adaptable – Embraces change, stays curious and continuously develops new skills
- Integrity – Acts with honesty, builds trust and does the right thing
- Insight Led – Uses data and market insights to inform decisions and shape strategy
- Strong Communicator – Communicates clearly and effectively with different audiences
At Project Better Energy, we value diversity of thought, background and experience. We are committed to fair and inclusive recruitment practices and welcome applications from all suitably qualified candidates. All hiring decisions are made on merit and capability.
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