Senior Manager, Field Marketing

Responsibilities

• Develop and manage a comprehensive marketing program to support sales and retention objectives
• Work closely with Sales and Account Management and global Communications & Marketing teams
• Deliver global marketing programs tailored to local market and business needs
• Ensure enterprise and global campaigns are deployed across an optimal marketing mix
• Partner with sales, business development and marketing colleagues to design customer‑centric marketing programs
• Utilise the full marketing mix to plan and execute demand generation tactics
• Leverage effective partnerships with cross‑functional teams to deliver high quality marketing programs
• Maximise ROI of marketing tactics by regularly reporting on the success of activities
• Maintain a strong understanding of the industry, market dynamics, and customer challenges
• Effectively manage teams to deliver integrated local marketing plans

Requirements

• 10+ years of marketing experience
• Experience collaborating across a matrixed B2B organisation
• Undergraduate degree in marketing or related field
• Proven experience working with sales teams
• Highly motivated individual who thrives in a fast‑paced and matrixed team environment
• Strong oral, written, and verbal communication skills
• Exceptional leadership, management, interpersonal, negotiation and thought leadership skills
• Practical experience implementing AI within marketing planning and execution
• Fluency in English
• Fluency in another language of the region is a plus

Certifications & Qualifications

• Undergraduate degree in marketing

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