Digital Engineering Services and Solutions Customer Engagement and Communications Lead, Vice Pr[…]

Overview

Lead, own and deliver the Digital Engineering Services and Solutions engagement and communications strategy, defining and executing an international communications approach focused on positive change management.

A senior role, that plays a pivotal part in leading brand, identity, communication, engagement and stakeholder management to drive transformation across MUFG business lines.

KEY RESPONSIBILITIES

• Accountable for defining, creating and implementing the Digital Engineering Services and Solutions communications strategy, with a strong emphasis on positive change management
• Accountable for directing executive leadership on communication positioning and messaging ensuring narrative and messages resonates across global and diverse environments
• Enable and lead senior leadership engagement through clear, concise executive messaging and reporting artefacts. Managing draft executive communications for appropriate board meeting, town halls and executive committees
• Lead, drive and implement a structured and targeted communications plan for the Digital Engineering Services department working with Department Head, Product Owners and Portfolio Manager to shape and executive communications and customer engagement strategies to determine and ensure desirable outcomes. Adjusting and communicating planned changes as necessary.
• Drive employee engagement through high impact internal communication and engagement strategies
• Primary contact and escalation point between Corporate Communications, IT Programme, Senior Business Leaders, Business Support Champions and users, actively managing impactful messages and communications up and down.
• Introduce, imbed and manage internal and external communication channels for the department, ensuring strong and coherent messaging
• Own , create and establish key department branding to form and evolve department identity
• Lead establishment and communication standards and governance across the Digital Engineering Service and Solutions department, enforcing communication standards, framework and approval processes across the department
• Ensure alignment with enterprise communications and branding guidelines
• Drive change adoption and engagement of new technologies through structured communication and engagement plans, ensuring consistent, high-quality messaging is aligned to departments strategy and priorities
• Champion an integrated, cross platform and programme approach to campaigning and engagement across the department’s communication channels
• Drive the promotion, marketing and literature ensuring drafted and approved communications are distributed effectively to the target audiences.
• Lead and deliver training and education programs for new products and services
• Continuously engaging with business stakeholders to discover pain points and opportunities feeding back to the Department to ensure solutions and problems are solved
• Provide valuable feedback and insights into stakeholder’s preferences and behaviour to improve products and services
• Communicate the transformation vision, deployment timelines, expected impacts, and user benefits.
• Utilize appropriate and introduce new communications channels to ensure key messages reach target audiences within agreed timeframes.
• Ensure smooth adoption of new products and services by proactively managing resistance and alleviating concerns.
• Lead and develop risk mitigation strategies for communication gaps.
• Lead and develop escalation plans for major issues impacting adoption
• Drive and adhere to strategic direction of accountable pillars, while supporting the rest of the department.

Culture and Leadership

• Support development of team with a strong focus on building future capabilities
• Lead and champion MUFG’s inclusive, diverse, and values-led culture while fostering a growth mindset to embrace new technologies, industry advancements, and innovative use cases
• Ensure appropriate communications training is in place across the department to fulfil current and future requirements
• Lead and promote a dynamic, delivery driven culture that works alongside business units to provide responsive resolutions and value driven solutions
• Build and nurture

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