Role Summary
The Campaign Coordinator is a media‑focused role that also provides administrative support to the wider Account Servicing team. The role requires the ability to handle a number of tasks and projects at any one time, working to deadlines and proactively pursuing activity. The Campaign Coordinator will develop a clear understanding of the team’s requirements and objectives, be proactive in attitude and supportive to the team at all times.
Client Management
The Campaign Coordinator assists the team with the management of client accounts and projects, helping to establish TEAM LEWIS as an invaluable long‑term partner for marketing and communications services. They coordinate communication (including meetings and reviews) with clients, adhering to deadlines and client service level agreements.
Media Relations
Understanding and avidly following the news agenda, the Campaign Coordinator positions clients and products within context. They research and identify appropriate journalists, bloggers and analysts on an ongoing basis, develop media and blogger relationships for self and the team, and monitor relevant news sources to alert the team to relevant breaking news opportunities. They develop strong news angles and media opportunities, organise and coordinate media interviews and press briefings.
Content
The Coordinator drafts a broad range of written materials including biographies, briefing documents, media alerts, soundbites, Q&A& for backgrounders and boilerplates. They create press materials and compelling content for both traditional and digital media, develop briefing sheets to assist clients with press communications, and share knowledge on how to find good news angles or hooks. They focus on improving writing ability, adapting and refining style to suit the needs of the client.
Digital / Social Media
Using social media platforms to expand their own network, the Coordinator develops media relationships and positively impacts client results. They provide social media insight as well as execution and management of related digital activity, develop organic social media content calendars, support with paid media boosting and website uploads.
Team Working and Development
The Coordinator ensures personal and deliverable client objectives are met on an ongoing basis, accurately reports activity levels, and completes timesheets to ensure correct allocation of client and team duties. They escalates general new business requests to appropriate team members, works closely with line manager to maximise strengths, improve weaknesses and support individual and team career development, and regularly attends TEAM LEWIS training sessions and daily press briefings to enhance skills and develop knowledge.
Reporting and Analysis
The Coordinator tracks and reports on media activity, including coverage reports, press clippings, online media engagement, and shows progress using metrics. All account activity and results are reported back to the Senior Campaign Executive / Campaign Manager / Campaign Director. They communicate account performance internally, provide reports to the Account Director or senior management team on request, and generally support the Account Servicing team on ad hoc initiatives and projects.
Qualifications
- School/college leaver, career switcher or university graduate — open to all
- Experience of working in a PR, marketing or digital communications environment
- Attention to detail
- Proven written ability in English and local languages
- Creative thinking
- Confident presentation skills
- Keen interest in the media: print and broadcast
- Calmness under pressure and ability to achieve tight deadlines
- Clear interest in current affairs and news agenda
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