Responsibilities
- Responsible for executing marketing and communication strategies across the European region
- Develop and execute European marketing plans in alignment with the company’s strategy
- Identify market trends, customer needs, and competitor activities to tailor marketing initiatives
- Collaborate with local marketing teams to adapt campaigns and content for local market
- Manage the annual marketing budget for the region
- Develop and manage marketing content such as brochures and social media posts
- Manage digital presence and optimize campaigns for SEO
- Ensure all efforts align with the company’s brand identity
Requirements
- Knowledge of marketing principles, campaign development, and content creation
- Excellent written and verbal communication skills to craft clear and compelling messages
- Experience with digital marketing tools, SEO, social media platforms, and analytics
- Ability to develop innovative marketing and communication strategies
- Strong ability to manage multiple projects, meet deadlines, and work efficiently under pressure
- Proficiency in analysing data to measure campaign performance and inform future decisions
- Understanding of customer behaviour and the ability to tailor messaging to meet their needs
- Strong interpersonal skills to work effectively with cross-functional teams and external partners
- Experience in marketing or communication roles, preferably within a multinational or regional context
- Fluency in English is required; proficiency in other European languages is an advantage
- Proficiency in Microsoft Office Suite, marketing automation tools, and design software (e.g., Adobe Creative Suite)
- Google Ads, HubSpot, or similar marketing certifications are a plus
Hard Skills
- Marketing Principles
- Campaign Development
- Content Creation
- Data Analysis
- Customer Behaviour Understanding
Soft Skills
- Excellent Communication Skills
- Strong Interpersonal Skills
- Project Management
- Ability to Work Under Pressure
Certifications & Qualifications
- Google Ads Certification
- HubSpot Certification
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