SEO & GEO Account Manager

Responsibilities

• Acting as the primary point of contact for a portfolio of UK-based GEO clients
• Leading regular client meetings, performance reviews and strategic discussions
• Building strong relationships with clients and becoming a trusted advisor on SEO and emerging search visibility
• Translating complex SEO and GEO concepts into clear, actionable recommendations
• Guiding clients through an evolving search landscape and helping them understand campaign performance and outcomes
• Ensuring campaigns are delivered on time and aligned to agreed objectives
• Analysing campaign performance and visibility trends across traditional and AI-powered search environments
• Monitoring visibility trends across AI-powered search experiences including ChatGPT, Gemini, Google AI Overviews and Google AI Mode
• Interpreting data and insights to identify opportunities for optimisation
• Working closely with the optimisation team to develop and implement recommendations
• Helping clients understand how authoritative content is surfaced within AI-powered search experiences
• Monitoring developments across search and generative AI platforms and sharing relevant insights with clients and internal stakeholders
• Contributing to the development of best practices for Generative Engine Optimisation (GEO)
• Supporting new business opportunities by contributing GEO expertise to pitches and proposals
• Producing analysis and insight for prospective client opportunities
• Working alongside commercial teams to articulate campaign approaches and expected outcomes
• Supporting long-term client success through effective campaign delivery and clear communication of results

Requirements

• Minimum 3 years’ experience in an SEO-focused role
• Strong understanding of technical SEO, content optimisation and search performance measurement
• Experience presenting SEO insights, recommendations and performance updates to clients or senior stakeholders
• Strong communication and stakeholder management skills
• Experience using industry-standard SEO tools including GA4, Google Search Console, SEMRush, Ahrefs, peec.ai, Screaming Frog and similar platforms
• Confidence analysing data and translating findings into actionable recommendations
• An interest in AI, emerging search experiences and the future of content discovery
• Experience managing multiple projects or client relationships simultaneously
• Comfortable working in an environment where experimentation, learning and iteration are key

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