Sales Manager – MI Brands (EU)

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Overview

Job title: Sales Manager – MI Brands (EU)

Department: Sales

Employment Type: Full Time

Location: Ash Vale, UK

inMusic is seeking an experienced and passionate Sales Manager to drive growth across dealer accounts for our industry-leading MI brands, including Akai Professional, Alesis, Alesis Drums, Moog Music, M-Audio, Headrush, and others. This role will manage EU dealers. The ideal candidate brings strong commercial acumen, deep product knowledge, and experience working with the MI dealer channel.

Responsibilities

  • Manage dealer accounts and relationships in the designated markets.
  • Achieve sales targets, strategies, and tactical action plans across the channel.
  • Actively recruit and nurture direct dealer relationships.
  • Conduct regular performance reviews with dealers, offering tools, content, and training to drive sell-through.
  • Coordinate with marketing to activate campaigns and product demos at the local dealer level.
  • Analyze sales performance, identify whitespace, and implement commercial initiatives tailored to MI verticals and dealer profiles.
  • Support new product introductions with launch planning, demo support, and channel marketing strategies.
  • Proactively work with the dealer network with regards to future planning of all aspects.
  • Ensure that dealers are compliant with SDA requirements, inclusive of in-store and online displays and merchandising.
  • Maintain accurate CRM data, forecasts, and territory insights.
  • Participate in trade events, roadshows, and local market activations as required.

Skills, Knowledge and Expertise

  • 5+ years of sales experience in the MI or audio technology industry, with hands-on experience managing dealers.
  • Deep familiarity with products for musicians, producers, and educators—especially synths, drum machines, interfaces, and digital production tools.
  • Ability to juggle high-level strategic thinking with detailed tactical execution.
  • Fluent in English; other European languages a plus.
  • Willingness to travel up to 40% of the time.
  • Passion for music creation, instruments, and technology is essential.

Benefits

  • 24 days annual leave (plus public holidays)
  • Private healthcare
  • Pension scheme
  • inMusic UK Employee Assistance Programme
  • Cycle To Work scheme
  • Staff discount on inMusic products (for personal use only)
  • £1,000 annual allowance for training and development
  • Sick pay

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Company: inMusic Brands, Inc.
Apply for the Sales Manager – MI Brands (EU)
Location: Ash Vale
Job Description:

Overview

Job title: Sales Manager – MI Brands (EU)

Department: Sales

Employment Type: Full Time

Location: Ash Vale, UK

inMusic is seeking an experienced and passionate Sales Manager to drive growth across dealer accounts for our industry-leading MI brands, including Akai Professional, Alesis, Alesis Drums, Moog Music, M-Audio, Headrush, and others. This role will manage EU dealers. The ideal candidate brings strong commercial acumen, deep product knowledge, and experience working with the MI dealer channel.

Responsibilities

  • Manage dealer accounts and relationships in the designated markets.
  • Achieve sales targets, strategies, and tactical action plans across the channel.
  • Actively recruit and nurture direct dealer relationships.
  • Conduct regular performance reviews with dealers, offering tools, content, and training to drive sell-through.
  • Coordinate with marketing to activate campaigns and product demos at the local dealer level.
  • Analyze sales performance, identify whitespace, and implement commercial initiatives tailored to MI verticals and dealer profiles.
  • Support new product introductions with launch planning, demo support, and channel marketing strategies.
  • Proactively work with the dealer network with regards to future planning of all aspects.
  • Ensure that dealers are compliant with SDA requirements, inclusive of in-store and online displays and merchandising.
  • Maintain accurate CRM data, forecasts, and territory insights.
  • Participate in trade events, roadshows, and local market activations as required.

Skills, Knowledge and Expertise

  • 5+ years of sales experience in the MI or audio technology industry, with hands-on experience managing dealers.
  • Deep familiarity with products for musicians, producers, and educators—especially synths, drum machines, interfaces, and digital production tools.
  • Ability to juggle high-level strategic thinking with detailed tactical execution.
  • Fluent in English; other European languages a plus.
  • Willingness to travel up to 40% of the time.
  • Passion for music creation, instruments, and technology is essential.

Benefits

  • 24 days annual leave (plus public holidays)
  • Private healthcare
  • Pension scheme
  • inMusic UK Employee Assistance Programme
  • Cycle To Work scheme
  • Staff discount on inMusic products (for personal use only)
  • £1,000 annual allowance for training and development
  • Sick pay

#J-18808-Ljbffr…

Posted: April 11th, 2026