Job Title: Wedding & Event Sales Executive
Location: Ashridge House, Berkhamsted, Hertfordshire, HP4 1NS
Reports to: Head of Sales
Working hours: Monday-Friday, 08:30-17:30, evenings and weekends as required for showrounds and showcases
The Opportunity
As our Wedding & Event Sales Executive, you will play a key role in delivering a 5-star sales journey—from the first enquiry to the moment the contract is signed. You’ll be responsible for converting leads into bookings, conducting bespoke show rounds, and ensuring each couple or client experiences exceptional service that reflects the Ashridge House brand.
This is a target-driven role, requiring a "nothing is impossible" mindset and the ability to balance strong commercial acumen with outstanding customer service.
Responsibilities
- Conduct tailored, high‑end show rounds for prospective wedding couples and event clients.
- Achieve and exceed sales targets while ensuring a seamless, high‑quality client journey.
- Negotiate contracts and pricing to maximise revenue.
- Respond to enquiries proactively and professionally via email and phone.
- Provide detailed, accurate quotes and contractual terms.
- Stay up to date with market trends and competitor activity, feeding insights back to the team.
- Maintain strong relationships with booked clients, working alongside the events and hospitality teams to ensure a flawless experience.
- Identify new sales opportunities and support business development initiatives.
- Manage and update third‑party listings and directories, ensuring alignment with our luxury brand.
- Attend trade fairs, exhibitions, and networking events to promote Ashridge House.
What We’re Looking For
- Sales-driven: You have a track record of meeting and exceeding targets.
- Exceptional communicator: You know how to engage clients and build strong relationships.
- Luxury service mindset: You understand the expectations of high‑end clientele.
- Proactive & detail-oriented: You anticipate client needs and ensure every detail is perfect.
- Negotiation skills: You confidently convert enquiries into confirmed bookings.
- Passion for weddings & events: You love being part of a couple’s journey and making their vision a reality.
- Experience: 1‑2 years event sales experience in a similar venue.
What can we offer you?
- Free access to the onsite gym
- Pension
- Life Insurance
- Long‑Term Absence Cover
- Opt‑In Private Health Care
- Opt‑In Health Cash Plan
- Great learning and development opportunities
- Regular staff social events
Ashridge House is proud to be an equal opportunity employer and we are committed to inclusion and belonging across race, ethnicity, gender, age, religion, caste, parental status, disability, identity, experience, and everything else that makes you unique.
#J-18808-Ljbffr”, “datePosted”: “2026-05-17”, “hiringOrganization”: { “@type”: “Organization”, “name”: “EF Education First”, “sameAs”: “https://uk.whatjobs.com/pub_api__cpl__434445625__4861?utm_campaign=publisher&utm_medium=api&utm_source=4861&geoID=33678” }, “jobLocation”: { “@type”: “Place”, “address”: { “@type”: “PostalAddress”, “addressLocality”: “Dacorum” } } }Job Title: Wedding & Event Sales Executive
Location: Ashridge House, Berkhamsted, Hertfordshire, HP4 1NS
Reports to: Head of Sales
Working hours: Monday-Friday, 08:30-17:30, evenings and weekends as required for showrounds and showcases
The Opportunity
As our Wedding & Event Sales Executive, you will play a key role in delivering a 5-star sales journey—from the first enquiry to the moment the contract is signed. You’ll be responsible for converting leads into bookings, conducting bespoke show rounds, and ensuring each couple or client experiences exceptional service that reflects the Ashridge House brand.
This is a target-driven role, requiring a “nothing is impossible” mindset and the ability to balance strong commercial acumen with outstanding customer service.
Responsibilities
- Conduct tailored, high‑end show rounds for prospective wedding couples and event clients.
- Achieve and exceed sales targets while ensuring a seamless, high‑quality client journey.
- Negotiate contracts and pricing to maximise revenue.
- Respond to enquiries proactively and professionally via email and phone.
- Provide detailed, accurate quotes and contractual terms.
- Stay up to date with market trends and competitor activity, feeding insights back to the team.
- Maintain strong relationships with booked clients, working alongside the events and hospitality teams to ensure a flawless experience.
- Identify new sales opportunities and support business development initiatives.
- Manage and update third‑party listings and directories, ensuring alignment with our luxury brand.
- Attend trade fairs, exhibitions, and networking events to promote Ashridge House.
What We’re Looking For
- Sales-driven: You have a track record of meeting and exceeding targets.
- Exceptional communicator: You know how to engage clients and build strong relationships.
- Luxury service mindset: You understand the expectations of high‑end clientele.
- Proactive & detail-oriented: You anticipate client needs and ensure every detail is perfect.
- Negotiation skills: You confidently convert enquiries into confirmed bookings.
- Passion for weddings & events: You love being part of a couple’s journey and making their vision a reality.
- Experience: 1‑2 years event sales experience in a similar venue.
What can we offer you?
- Free access to the onsite gym
- Pension
- Life Insurance
- Long‑Term Absence Cover
- Opt‑In Private Health Care
- Opt‑In Health Cash Plan
- Great learning and development opportunities
- Regular staff social events
Ashridge House is proud to be an equal opportunity employer and we are committed to inclusion and belonging across race, ethnicity, gender, age, religion, caste, parental status, disability, identity, experience, and everything else that makes you unique.
#J-18808-Ljbffr…
