Commercial Manager

Working for a global premium consumer FMCG brand, the Revenue Growth Manager / Commercial Manager / FMCG Category Analyst role involves owning the commercial strategy for a segment of retail partners and supporting the category manager with pricing, promotional and other commercial parameters.

This is a hybrid role with 2 days per week on average at their West London offices. There is flex on this.

The Revenue Growth Manager / Commercial Manager / FMCG Category Analyst will:

• Own the customer commercial strategy, including pricing architecture, promotional strategy, investment priorities, commercial objectives for each customer and developing customer-specific commercial plans.
• Own pricing strategy & guardrails, price change modelling, promotional ROI analysis, oversee customer investment budgets and optimise portfolio mix from a value perspective.
• Own the commercial sell-in narrative and recommendations, including price points & trade-offs, promo depth and frequency and investment asks & returns.
• Own assessment of whether trade plans delivered as expected, diagnose gaps between plan vs actual from a commercial perspective and recommend corrective actions.
• Support with retailer meeting preparation and attend customer meetings to support with commercial negotiations.

Required experience:

• Strong analytical background in an FMCG, consumer product or retail environment.
• Candidates may be a revenue manager, commercial manager, demand analyst, sales operations analyst or similar.
• Advanced Excel
• Ideally experience in a customer facing role (with support from an account manager/category manager), including customer negotiations on commercial aspects.

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