Marketing Manager ( Paid Media)

Company: Vertical Advantage
Apply for the Marketing Manager ( Paid Media)
Location: Reading
Job Description:

We are currently recruiting a Marketing Manager to join a well established Not-for-Profit Organisation. The charity operates within the FMCG/retail industry and provides a variety of services for people working within that space.

Your key responsibilities will include:

  • Developing and managing strategies for both paid and owned media
  • Creating compelling, high-quality content such as blog posts, whitepapers, videos, product demos, case studies, and social media updates
  • Tracking the performance of marketing campaigns, analysing results, and offering actionable insights for optimization

The ideal candidate will bring significant expertise in:

  • Executing successful paid and owned media initiatives
  • Implementing digital marketing and eCRM strategies
  • Designing and launching effective lead generation campaigns
  • Building brand identity and managing event planning
  • Proficiency with CRM platforms and strong data analysis capabilities is essential

The ideal candidate will come from an FMCG/Retail background or agency (working with FMCG/Retail clients) – This is a must

Seniority level

  • Mid-Senior level

Employment type

  • Full-time

Job function

  • Marketing and Advertising

Industries

  • Non-profit Organizations
  • Food and Beverage Services
  • Marketing Services

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Posted: September 5th, 2025