Organic Growth Marketing Manager Office: London

Company: Wayfindi
Apply for the Organic Growth Marketing Manager Office: London
Location: London
Job Description:

About the role

Responsibilities

  • Managing and executing CRM campaigns to ensure monthly updates and consistent engagement.
  • Overseeing website updates and optimising for content and user experience.
  • Managing PR initiatives to boost Emma’s visibility.
  • Developing blog posts and careers content to attract both users and talent.
  • Building and growing our community of Emma users through engaging content and activities.
  • Planning and coordinating events to promote Emma’s mission.
  • Managing brand assets, creating decks, and supporting affiliates and presentations.

Qualifications

  • 2+ years of experience in organic marketing, content marketing, or growth marketing roles — ideally within a high-growth startup or fintech company.
  • Strong writing skills with a portfolio of website copy, blog posts, product updates, or lifecycle email campaigns.
  • Ability to adapt tone of voice across formats, from landing pages to educational content and retention emails.
  • Experience with technical SEO and an understanding of how to structure content for search visibility.
  • Familiar with CRM or email marketing platforms (e.g. Mailchimp, Braze, or similar).
  • Experience managing content calendars and coordinating with design or product teams.
  • Passionate about fintech and aligned with Emma’s mission to empower people financially.
  • A team player with strong attention to detail and a love for clear, compelling communication.
  • Excited to join a fast‑paced team and help shape Emma’s voice across our owned channels.

Bonus points

  • Deep knowledge oftechnical SEO, including structured data, keyword strategy, and content optimisation.
  • Experience withPR or communications, such as writing press releases, pitching to media, or supporting thought leadership.
  • Strong track record inemail marketing or CRM, including lifecycle strategy, segmentation, and A/B testing.

Our process

  • Phone call with internal recruiter.
  • Second call with a member of the team.
  • Onsite interview with CEO.

Benefits

Referral Scheme: Recommend talented individuals and earn £1000 when they join us.

Annual salary review.

Private medical insurance and perks with Vitality.

Perks at work: exclusive discounts and deals.

Eye care vouchers.

One‑month sabbatical every 5 years.

Location

We work from the office Monday to Friday. This is not a hybrid role. Please only apply if you can certainly meet this requirement.

Our office address is: 1st floor, Verse Building, 18 Brunswick Place, London N1 6DZ.

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Posted: May 21st, 2026