Director, Paid Social Social · London

Can you turn business opportunities into strong Paid Social initiatives? Are you ready to own the strategy, not just deliver it?

We are looking for a Director to our Paid Social team. This is an opportunity to be a part of the energy of a tight-knit 30‑person London team with the reach, resources and ambition of a leading 300‑person European agency. You will be a key part of our Paid Social service offering, leading the paid social strategy for complex brands like Wrangler, Lee, and New Era.

The Role

Strategy & Ownership

• Leading the Paid Social strategy on 5‑6 clients, ensuring work ladders up to broader commercial and brand goals.
• Develop, deliver and optimise channel plans and Paid Social Roadmaps that directly tie into wider business and commercial goals.
• Shape clients’ growth roadmaps by proactively identifying opportunities, challenges, and solutions.

Executional Excellence

• Own the day‑to‑day performance of your clients, from structure to spend pacing, creative testing to platform hygiene.
• Implement tests and refine execution based on ongoing performance data, industry shifts and platform innovation.
• Be a driver of best‑in‑class setup, quality assurance, and pacing accuracy.

Client Leadership

• Build trusted partnerships by proactively steering client discussions, owning insights, and communicating with clarity.
• Be the client’s go‑to for all things Paid Social, balancing hands‑on performance delivery with strategic direction.

Paid Team Collaboration

• Work closely with the Head of Paid Social & Programmatic to bring our UK vision and product roadmap to life.
• Collaborate across teams including SEO, Brand, Paid Search etc to deliver integrated performance.
• Mentor and support Specialists and Senior Specialists, sharing your knowledge, challenging their thinking, and raising the bar on delivery.

What you bring to the team

• 8+ years of Paid Social experience, ideally from an agency environment.
• A strategic mindset for eCommerce growth – you understand how channels and tactics work together, and you know how to use that to move the needle for clients.
• Deep platform fluency across Meta, TikTok, Pinterest and beyond.
• A calm, solutions‑first approach when challenges arise and timelines tighten.
• The ability to become the go‑to for your clients – balancing hands‑on performance delivery with strategic direction.
• Confidence in the room – whether presenting to a client boardroom or collaborating with your team on a virtual call.

Benefits

• Hybrid working with 40% of time in the office based on a schedule that suits you.
• Flexible working hours and ability to work remotely internationally.
• Between £250- £2,000 annual professional development budget based on your seniority. Plus 5 PD days to take time out of work for learning & development.
• 25 days annual leave + your birthday off + 2 MIND mental health days + 1 volunteering day + tenure based additional leave, scaling from year 3 onwards.
• Parental leave policy with up to 6 months at full pay as a primary carer.
• Access to free mental health support and counselling.
• Tech set‑up including new iPhone & contract and a ‘home working tech kit’.
• Summer Fridays! Early finishes in June, July & August.
• 4% employer pension contribution and access to Penfold Pensions, the UK’s leading private pension provider.

There is a view for this role to become a Team Lead of Paid Social, if it’s within the candidate’s interest and skill set.

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