CRM Marketing Manager | DTC Wellness Retailer | SW London
Zachary Daniels Recruitment is delighted to be once again supporting this rapidly scaling DTC Wellness Retailer, this time with the appointment of a motivated CRM Marketing Manager with a genuine passion for the health and wellness sector.
What started at a kitchen table five years ago has grown into one of the Sunday Times fastest growing private companies, backed by Google, elite athletes, and entrepreneurs, with a viral appearance on Dragons’ Den.
The Role
This is a crucial role in the company that is responsible for overseeing the ideation, planning & execution of our clients CRM strategy across e-mail and SMS. CRM is viewed, rightly, as a valuable channel to drive revenue and build long term relationships with their customers.
You will own this part of the business and have a huge opportunity to grow and become a key player in a rapidly growing brand.
Core areas of experience are:
– Testing, Optimisation & Performance
– Email Strategy & Execution
– Retention & Lifecycle Growth
– Team Collaboration
What we’re looking for
- 3+ years’ experience in email / lifecycle / retention marketing
- Proven experience running A/B tests and optimising email performance
- Comfortable owning revenue targets and reporting against them
- Highly analytical – confident working with data and dashboards
- Strong copywriting skills with a commercial mindset
- Organised, detail-oriented, and excited by continuous improvement
- Experience in DTC, e-commerce, or subscription brands strongly preferred
Benefits
- 25 days holiday + Bank Holidays
- Weekly team workouts during work hours
- Significant L&D budget that you allocate
- Free business products
- In office health bar
- Hybrid working
BH35835