Farrow & Ball – National Accounts Executive
We have an exciting opportunity for an enthusiastic individual to join our Commercialteam as a National Accounts Executive.We are offering this position on a full time, permanent basis. This is a remote opportunitybased in the South of England.
Farrow & Ball is a luxury British lifestyle brand that prides itself in creating richly pigmented paint and handcrafted wallpaper, using print methods dating back 300 years and the finest quality ingredients.
The unique Farrow & Ball look transforms modern and traditional homes, large and small, inside and out. Established in Dorset in 1946, we have grown over the last 80years and now proudly have 60 showrooms worldwide with a global network of stockists.
The key to our success is the people behind the paint: from the team handcrafting each tin to showroom staff to support functions, our shared passion ensures customers have a positive, engaging experience at every stage of their journey with us.
The National Account Executive (NAE) is responsible for supporting the Farrow & Ball UK Third Party sales team with driving revenue growth and market penetration through high impact customer facing sales efforts across the UK. They will use both relationships, analytical skills, and market intelligence to drive activations and sales growth and to shape F&B category performance across our key Retailers and Independent Stockists.
What we expect from you
Key Responsibilities:
- Develop effective and productive relationships at a store and regional level across B&Q, Brewers, Crown Decorator Centres and UK Stockists.
- Lead Crown Decorator Centre sales analysis and recommendations each month
- Lead UK Mults & Stockist mapping maintenance, analysis and recommendations
- Create standardized QBR presentations across all National and key accounts and assist with follow-up actions from meetings to buying teams and key stakeholders.
- Support B&Q and Brewers NAMs with post launch/promo evaluations and identifying key learnings/recommendations for improvements.
- Support with CRM analysis, observations and recommendations.
- Support the NAMs and FSM in the development of joint annual business plans
- Be the first point of contact for the day-to-day operational queries, taking a solution focused approach to resolve in a timely manner.
- Have a sound knowledge of all customers’ goals, objectives, ways of working to optimise the relationship and the performance of the accounts.
- Supporting the roll out, monitoring and performance of ICT (where applicable)
- Collation of competitor activity, along with the promotional calendar records.
- Evaluation of promotional activity in conjunction with Trade Marketing to ensure achievement of financial objectives.
- Preparing and conducting regional review meetings.
- Visiting stores to build and maintain strong relationships, maintaining high presentation standards in store, identifying training opportunities and capturing customer feedback.
- Support in the preparation of weekly/monthly and Ad hoc reports across all three accounts.
- Maintain accurate Store Audit data to drive the KPIs on in-store presence and range performance.
- Working collaboratively across F&B internal functions ensuring excellent communication and smooth operation:
- Marketing teams to implement campaign launches and marketing initiatives.
- Third Party Field team to provide monthly call briefs, updates & support.
- Commercial Trainer to identify and deliver training opportunities
- Customer service& relations teams
Key Attributes:
- Excellent analytical skills and effective in using multiple data sources.
- Effective at building relationships
- A self-starter (to maximise the breadth of the role) with a high level of initiative
- Data-driven mindset with the ability to extract insights and translate them into actionable plans.
- Outstanding communication and interpersonal skills
- A creative thinker, with highly impactful presentation skills.
- Well organised and able to manage multiple priorities.
- Ability to thrive in a fast-paced environment.
- Experience of working with large national UK retailers as well as knowledge of independent national accounts is highly desirable.
- Understanding & experience of customer P&L is preferable.
- Industry knowledge is highly desirable
What you can expect from us:
- 25days’ annual leave (increasing with length of service) plus bank holidays
- Annual salary reviews, based on individual performance
- Enhanced Maternity and Paternity pay
- Generous staff discount on F&B products
- Access toour retail discounts platform
- Employee Assistance Programme with 24/7 support
- Health Cash Plan
- Company Sick Pay
- Group Pension Scheme, matched by F&B
- Life Assurance
- Refer a Friend scheme
- Cycle to Work scheme
- Season Ticket Loans for travel
At Farrow & Ball we are committed to encouraging equality, diversity and inclusion among our people, with an aim to be truly representative of all sections of society and our customers. Applicants will be considered for employment based only on skills/experience and never based off of race, age, disability, religion, sexual orientation, gender identity or family status, including pregnancy.
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