General Manager – London Office, London

Company: Fitness First
Apply for the General Manager – London Office, London
Location: City of Westminster
Job Description:

As a General Manager, you will lead the entire club operation-combining strategy with hands‑on leadership to deliver outstanding results. You create a culture where members love to train and where teams feel motivated, supported, and empowered to be their best. You are accountable for operational excellence across service, sales, team development, safety, and profitability, ensuring every trading moment reflects our mission and values., Love What We Do

Responsibilities

  • Lead a culture of energy, positivity, and service excellence.
  • Deliver a premium fitness experience through engaging classes, PT offerings, and immaculate facilities.
  • Recruit, develop, and inspire a high‑performing team, with a key focus on hybrid PTs.
  • Coach Heads of Department to achieve shared goals and consistently deliver excellence.
  • Drive performance across service, fitness delivery, sales, and profitability using clear KPIs and strong accountability.
  • Foster continuous learning and growth through completion of all FF training modules and personal development plans.
  • Take full ownership of club operations, including compliance, cleanliness, health & safety, and financial performance.
  • Ensure consistent, clear, and impactful delivery across every team member and every trading moment.
  • Create a safe, inclusive, and welcoming environment for both members and team.
  • Lead with empathy and purpose in every interaction—from onboarding to exit conversations.
  • Deliver outstanding operational leadership across all trading hours by ensuring welcoming experiences, guiding members toward fitness solutions, maintaining spotless standards, and executing operational excellence in each shift.

Key Performance Metrics

  • Club controllable profit
  • Joiner performance & leaver attrition
  • Mystery shopper & Customer Satisfaction
  • Fitness engagement metrics (Able, PT, GX)
  • Secondary revenue performance
  • Health & Safety and Standards audits

Qualifications & Expectations

  • Strong commercial and financial acumen
  • Performance management and strategic planning
  • Excellent communication and people skills
  • Proven ability to drive member experience and retention
  • Operational excellence and compliance expertise
  • Data‑driven decision‑making
  • A genuine passion for fitness and service

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Posted: May 27th, 2026