Vacancy Brief
The Sales and Marketing team are looking to recruit two Business Development Enablement Senior Managers.
Role Purpose
The Business Development Enablement Senior Manager is deployed into a defined area of the business and is responsible for developing and delivering business development strategy and plan aligned to growth and market priority areas, including the firm’s Target and Priority Client programmes. The role builds sponsorship and shared agreement with senior stakeholders on partner routines, business development focus and success measures, and ensures activity is delivered through business development standards and ways of working. Working closely with the Head of Business Development Enablement, this role connects firm direction to local execution – maximising adoption of central Proposition Packs and business development Packs, identifying gaps, and coordinating cross‑functional collaboration to enable solution‑led selling. The role acts as a change agent by embedding best practice, improving adoption, and using insight and KPIs to drive interventions.
Key Responsibilities
- Develop and maintain business development strategy and deployment plan for the area, translating firm priorities into practical partner routines and actions.
- Build shared agreement with senior business stakeholders on business development priorities, cohorts, cadence, responsibilities and measures.
- Ensure the deployment plan explicitly covers relevant Target and Priority Client programme needs, including partner routines and follow‑through expectations.
- Align local plans to the wider business development portfolio and capacity assumptions with the Head of Business Development Enablement.
- Define priority audiences and buyer types for local priorities; ensure routines, talk tracks and materials reflect buyer needs, objections and decision patterns.
- Ensure business development work remains solution‑led by connecting buyer needs to the firm’s solutions, proof points and differentiators.
- Identify gaps (buyer relevance, proof points, messaging clarity, routines) and coordinate improvements via the appropriate owners rather than creating parallel approaches.
- Coordinate timing and dependencies with Campaigns, Content, Digital and Design so business development has the right supporting activity and assets.
- Lead delivery of business development activity locally, ensuring stakeholder readiness, clear ownership and disciplined follow‑through.
- Provide consistent inputs to monthly performance reporting: what was delivered, what’s working, what changed and what needs to improve.
- Line manage and develop Business Development Managers where applicable, ensuring role clarity, coaching and consistent standards.
You’ll Be Someone With
- Strong experience in sales enablement/Business Development/commercial mobilisation within a complex B2B environment.
- Proven ability to influence senior stakeholders and mobilise partner cohorts through routines and coaching.
- Strong buyer/audience understanding and ability to translate insight into business development.
- Strong programme delivery and risk management capability with multiple dependencies.
- Experience of using metrics and dashboards to drive action and improvement.
Benefits and Support
At BDO, we’ll help you achieve your personal goals and career ambitions, and we have programmes, resources, and frameworks that provide clarity and structure around career development.
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