Please note: applicants must be UK-based with full right to work – sponsorship is not available.
The Company
A global leader in interactive audio products for children, this business has transformed how kids play and learn through their award-winning, screen-free system. With millions of devices sold across 100+ countries in multiple languages, they continue to expand their product range while inspiring creativity and delivering meaningful, tech-enabled play.
The Role
This position will join the UK marketing and growth function while also being part of a global data and analytics team. You’ll be responsible for delivering high-quality analysis that drives commercial decision-making—working on everything from campaign evaluation and customer behaviour analysis to dashboard development and KPI tracking.
Around 60% of your work will be UK-focused, collaborating closely with local marketing, sales, and growth teams. The remaining 40% will involve contributing to global data products and best practices, working alongside international colleagues to create scalable, high-impact analytics solutions.
Key Responsibilities
- Conduct deep-dive analysis into marketing performance, customer acquisition, retention, and lifetime value.
- Evaluate campaign and promotional impact, assessing both short- and long-term revenue and retention effects.
- Extract, manipulate, and join data from Snowflake and other sources using advanced SQL.
- Build and maintain clear, actionable Tableau dashboards and reporting tools.
- Track key marketing KPIs, including CAC, LTV, retention, and channel ROI.
- Identify emerging trends, anomalies, or risks in data and present proactive recommendations.
- Collaborate with UK stakeholders and global analytics peers to align processes and share best practices.
- Support the wider team in accessing, understanding, and applying data in day-to-day decisions.
Skills & Experience Required
- Proven experience in analytics, ideally within marketing, growth, or e-commerce environments.
- Advanced SQL skills and experience with data visualisation tools.
- Experience of using dbt is a nice to have.
- Strong grasp of marketing metrics and ability to apply statistical analysis appropriately.
- Skilled in turning complex data into clear, commercially relevant insights for non-technical audiences.
- Proactive, self-sufficient, and comfortable managing end-to-end analysis projects.
- Strong stakeholder management and collaboration skills.
Job Details
- Seniority level: Mid-Senior level
- Employment type: Contract
- Job function: Analyst and Marketing
- Industries: Consumer Services
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