Company: Catapult Sports

Apply for the Senior Product Marketing Manager (Tactics & Coaching)

Location: London

Job Description:

This role is ideal for someone who combines strong strategic thinking with operational discipline and enjoys building clarity, structure and consistency in fast-growing environments

Extensive experience in Product Marketing, Product Management or related GTM roles. You have likely gained experience through working in a similar role already in a scale-up or start-up environment, working directly with Founders, or senior leadership and owning initiatives end-to-end

Strong ability to translate complex technology into clear customer value propositions

Strong organisational skills with the ability to coordinate cross-functional teams

Willingness to travel and support events outside standard business hours when required

Research shows that while men apply for jobs when they meet an average of 60% of the criteria, women and other marginalized groups tend only to apply when they check every box. So if you have what it takes, but don’t meet every single point in our job ad, please still get in touch! We would love to have a chat and see if you could be a great addition to our team. We are building the future of sports performance. Our priority is to find the brightest talent who can add to our team culture, actively contribute, and be excited about what they do

We are looking for an experienced and strategically minded Senior Product Marketing Manager – Tactics & Coaching to lead the positioning, go-to-market strategy and lifecycle management for Catapult’s Tactics & Coaching product portfolio

Based in London, this role will own product marketing for the T&C portfolio while also helping establish the operational frameworks and governance that enable the Product Marketing function to operate effectively across the business

You will work closely with Product, Sales and Marketing teams to ensure T&C solutions are clearly positioned in the market and that product launches are delivered with discipline and coordination

In addition, you will help define the processes, standards and operating rhythms that support consistent and high-quality product marketing execution across the portfolio

Develop and maintain clear positioning and value propositions for the T&C portfolio

Build and maintain vertical messaging architecture that communicates product value to target audiences

Capture and synthesise sales and market feedback to inform positioning, messaging and GTM improvements

Continuously evolve the product narrative by integrating product updates, customer feedback and market insights into positioning and messaging

Define and establish PMM frameworks and standards used across the Product Marketing function

Own the launch governance process, ensuring launches are coordinated effectively across teams

Act as operational owner of the Global Marketing Calendar, sequencing launches and marketing activity across the portfolio

Define and uphold the quality bar and best practices for Product Marketing deliverables

T&C product positioning and messaging are clearly defined and consistently used across GTM activities

Product launches are well coordinated and delivered with clear ownership and timelines

The Product Marketing function operates with clear frameworks, governance and consistent messaging

Launch planning and sequencing across the portfolio is coordinated and predictable

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Posted: May 28th, 2026