Overview
Accountable for the planning and delivery of a profitable growth plan for Grocery Multiple within the Birds Eye portfolio.
Utilising category and consumer insight to influence the customer and delight the shopper at points of purchase to achieve key business targets.
Day to day management of wider business functions (Category, Marketing, Finance and Supply) to ensure the team are all working towards one goal.
Responsibilities
- Generate consumer specific business plans through:
- Development and management of joint business plans
- Use of bespoke category and shopper insight
- Full understanding of business performance and key performance drivers
- Development of profit-based account plans and budgets including identifying the customer’s key volume and profit drivers
- Development of customer specific promotional calendars in line with the Corporate Calendar
- Monitoring portfolio effectiveness via the company tool kit / reporting system and feed learnings into the category, customer marketing and customer finance teams
- Manage customer product mix and align with strategic brand and category guidelines
- Update sales and gross profit forecasts
Qualifications
Essential
- 3+ years’ experience of account management
- Sales Skills – has a structured selling process and can conduct portfolio negotiations
- A category and customer first mind-set.
- Communication – Is influential and builds effective cross functional links both internally and externally
- P&L Analysis and course correction – can interpret data and use to a commercial advantage. Is able to scenario plan against internal budgets and understands key cost drivers. Will see reality and take the appropriate decision / action decisively
- Teamwork – Can coach a team and develop individuals
- Delivery motivation, enhancing potential, impact and influence, leadership qualities. Demonstrates the ability to challenge the status quo (in the right way)
Desirable
- Some category management or trade marketing experience desired
- Grocery experience
- Own Label processes
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