Digital Analyst

The Role

As a Digital Analyst, you’ll be responsible for delivering digital acquisition and performance reporting across web and app channels. Combining hands-on tracking implementation with insight-led analysis, you’ll help identify opportunities to optimise digital journeys, improve conversion, and drive sustainable growth.

You’ll work closely with Marketing, Product, Technology, and Commercial teams to ensure data-driven decisions sit at the heart of digital strategy.

Key Responsibilities

• Own digital marketing reporting across web and app
• Track performance using GA4 and AppsFlyer
• Implement and maintain tracking via GTM
• Build automated dashboards (e.g. Power BI) and present clear insights
• Support CRO and A/B testing initiatives
• Collaborate cross-functionally to embed data-led decision making
• Monitor competitors and digital banking trends

About You

• Strong experience with GA4, GTM, and app attribution tools
• Excellent analytical skills with the ability to turn data into actionable insight
• Confident communicating insights to non-technical stakeholders
• Commercially minded and comfortable in fast-paced environments
• Experience in FinTech, digital banking, or subscription products (desirable)

What’s On Offer

• Hybrid working (remote with office access)
• Competitive salary and pension
• Extra paid days for birthday, wellbeing, charity, and wedding
• Employee assistance programme & Virtual GP
• Supportive, inclusive culture with strong career development

Interested? Apply now with your CV and portfolio.

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