Field-based (Company HQ based in the Midlands)
Base salary – £50k – £65k + car/car allowance + commission
We are seeking an experienced Business Development Manager to drive new business growth within the UK Fire and Security sector. The role focuses on business-to-business sales, developing new client relationships and expanding existing accounts across commercial and industrial markets.
You will be responsible for identifying and targeting new opportunities, managing the full sales lifecycle, and promoting a portfolio of security and life safety solutions to end users, contractors, consultants, and facilities teams.
This is a field-based role requiring strong sector knowledge, technical credibility, and a proven ability to win and retain B2B customers.
Key Responsibilities
- Identify, target, and secure new B2B opportunities within the fire and security market
- Develop and maintain a strong sales pipeline aligned with revenue targets
- Manage the full sales process from lead generation through to contract award
- Prepare and present tailored proposals, quotations, and tender responses
Client & Relationship Management
- Build long-term relationships with decision-makers, including facilities managers, consultants, main contractors, and end users
- Act as a trusted advisor, understanding client needs and matching them with compliant fire and security solutions
- Attend client meetings, site surveys, and industry events
- Monitor market trends, competitor activity, and regulatory changes affecting fire and security systems
- Work closely with operations, design, and engineering teams to ensure accurate and deliverable solutions
- Promote company accreditations, compliance standards, and quality credentials
Reporting & Compliance
- Maintain accurate CRM records, forecasts, and activity reports
- Ensure all sales activity complies with relevant UK standards and legislation, including BS and EN requirements
Experience and qualifications
- Proven B2B sales experience within the UK fire and security industry
- Strong understanding of fire and security systems, standards, and compliance
- Demonstrable success in new business development and account growth
- Ability to manage long sales cycles and tender-based opportunities
- Excellent communication, negotiation, and presentation skills
- Full UK driving licence
- Experience working with consultants, main contractors, or FM companies
- Knowledge of BS 5839, BS 5266, NSI, SSAIB, BAFE, or equivalent standards
- Experience selling service and maintenance contracts
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