Senior Client Executive

Location: Hybrid (3 days a week at ASDA House)
Salary: From £33k+ & 10% discretionary bonus

About the Role

We are looking for a Senior Client Executive to join our agency partnership with Asda. In this role, you’ll be at the heart of the Asda Media Partnership, connecting leading FMCG brands with millions of shoppers through smart, strategic media planning.

You’ll manage your own portfolio of clients, leading campaigns from initial strategy and briefing through to activation and evaluation. This is a fast-paced, commercially driven role where you’ll develop KPI-focused media plans, deliver best-in‑class execution across onsite and offsite channels, and help drive category growth — all while playing a key role in SMG’s mission to lead connected commerce marketing.

If you love variety, thrive in a fast‑paced environment, and embrace change with energy, this could be your right role.

Why SMG?

At SMG, we hire for the future, which is fast-moving and changing shape. Do you have the potential to help shape our business? We’re looking for brilliant, diverse talent who want to grow with us—people who are curious, ambitious, and eager to learn, whether as specialists or across teams.

Our culture is everything. If you’re someone who stays honest, stays hungry, stays foolish, and has fun, you’ll feel right at home here.

We value those who take ownership of their growth and bring fresh perspectives. That’s why we’re committed to equity, inclusion, and building a place where everyone feels empowered to grow. At SMG, it’s not just about filling a role but building the future together.

We’re proud to be ranked the #1 Best Marketing and Media Agency and to have received World‑Class accreditation from Best Companies.

• 10% discretionary bonus
• £1,800 yearly wellbeing fund (on top of your salary!)
• Free Headspace subscription
• £500 yearly “Learning Fund” for learning
• 4 extra Wellbeing Days off per year
• 4pm finishes every Friday
• Flexible and hybrid working

Explore all our benefits here

Are We What You’re Looking For?

We move fast, adapt quickly, and like to challenge each other. We're looking for people who enjoy the buzz of change, the satisfaction of building something better, and the joy of working with a close‑knit, values‑driven team.

This isn’t for everyone, but if you thrive in this environment, we’d love to meet you!

A Little Bit About You

You’ll bring:

• Experience working towards ambitious commercial targets
• A proven track record in developing and planning strategic marketing campaigns
• Strong understanding of media planning and campaign activation
• A proactive, “can do” attitude with a commitment to delivering best‑in‑class client servicing
• Confidence managing multiple stakeholders and building trusted relationships
• Strong organisational skills with exceptional attention to detail
• The ability to adapt in a fast‑moving environment and embrace new opportunities
• Clear, confident communication skills with the ability to tailor your approach to different audiences

Don’t meet every single requirement? We still want to hear from you. If you believe you’d thrive in this role, your unique perspective might be just what we’re looking for.

What You’ll Be Doing

Your days will be dynamic. You might find yourself:

• Developing strategic, KPI-driven media proposals aligned to supplier budgets and objectives
• Creating cohesive media plans across onsite and offsite channels
• Activating campaigns in partnership with internal teams and external stakeholders, ensuring delivery within timelines and creative guidelines
• Managing a portfolio of FMCG brands, ensuring high‑quality execution from strategy through to evaluation
• Monitoring performance, delivering insightful campaign reports, and making data‑led recommendations
• Contributing to commercial targets across your categories, supporting forecasting and reporting processes
• Building strong, trusted relationships with Asda stakeholders and external partners
• Supporting senior leadership with governance, meetings, and ad hoc projects
• Contributing positively to wider organisational initiatives and SMG’s workplace culture

Our Values:

Stay honest. Stay hungry. Stay foolish. Have fun.

Explore what that means to us here

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