Location: Milton Keynes / London – Hybrid (with travel to client sites)
Reporting to: COO (Leadership Team)
I’m working with an exciting, high-potential client in the real-world analytics space. They deliver cutting-edge computer vision, sensor, and AI-powered solutions that provide accurate footfall, passer-by, behavioural, and conversion analytics to major retailers and transport operators. This enables their enterprise and mid-market clients to optimise staffing, conversion rates, estate performance, and more — typically through meaningful recurring revenue subscriptions in a consultative, solution-led environment.
The Opportunity
My client is looking for a Sales Director to join their senior leadership team and drive the next phase of commercial scaling. You’ll work closely with the Client Success Director and Product Director in a strategic + hands‑on leadership position. Your focus: transition from founder‑led sales to a scalable, structured revenue engine — defining and executing the go‑to‑market strategy, building the sales team, generating a high‑quality new business pipeline, and delivering sustained revenue growth.
Key Responsibilities
Sales Strategy & Revenue Leadership
- Define and execute a scalable sales strategy aligned with company goals
- Shift from founder‑led to repeatable, team‑based sales motion
- Set ambitious (but realistic) revenue targets and create structured plans to hit them
- Identify new verticals, market opportunities, and customer segments
- Establish and track KPIs for sales performance and commercial effectiveness
- Deliver regular performance reporting, forecasting, and insights to the executive team
- Build and maintain a robust, qualified pipeline
- Generate leads via inbound tools, prospecting platforms, and proactive outbound outreach
- Personally open doors with high‑value prospects and lead complex, multi‑stakeholder deal cycles
- Own the full sales process in HubSpot (or similar), maintaining strong data integrity and discipline
- Close mid‑market and enterprise subscription agreements
- Track competitor offerings, positioning, and pricing
- Monitor industry trends and evolving customer requirements
- Translate insights into sharp sales messaging and positioning
Cross-Functional Collaboration
- Partner with Product to feed prospect feedback and market trends into the roadmap
- Align tightly with Marketing to optimise lead gen and conversion funnels
- Cultivate strong relationships with key customers and strategic partners
Performance & Analytics
- Analyse sales data and market signals to uncover growth opportunities and optimisation areasEvolve from reactive to forecast‑driven revenue management
Experience & Profile – Essential
- Proven success in B2B software / solution sales, especially subscription/SaaS models
- Consultative sales experience with complex buying processes
- Strong track record of building pipeline through direct outreach and proactive prospecting
- History of closing deals with large SMEs and enterprise accounts
- Experience setting sales strategy and consistently delivering against revenue targets
- Disciplined CRM usage — ideally HubSpot — for pipeline management and forecasting
- Analytical mindset with ability to interpret data and market signals
- Background selling into national/international retailers and/or public/transport sectors (including tenders)
- Experience building or scaling a sales function in a growth‑stage company
Personal Attributes
- Proven ability to transition founder‑led sales into a structured team model
- Executive presence and strong stakeholder management
- Resilient, comfortable with ambiguity, performance‑driven, and highly self‑directed
- Clear communicator with excellent negotiation skills
Why This Opportunity?
This is a true senior leadership role with direct influence on the company’s growth trajectory. You’ll shape commercial strategy, impact product direction, and play a pivotal role in scaling a high‑potential analytics business from early‑stage to structured scale‑up. Ideal for someone excited by building revenue engines, entering new markets, and driving meaningful commercial transformation.
#J-18808-Ljbffr…