TalentPool Northamptonshire, England, United Kingdom
CRM Manager
TalentPool Northamptonshire, England, United Kingdom
This range is provided by TalentPool. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
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Specialist in Marketing and Digital Recruitment within Business to Consumer (B2C)/FMCG
Location: Hybrid/Northamptonshire, 2 days a week.
Working for a well-known sporting brand, you will be joining on a 12-month maternity cover.
E-Commerce CRM & Campaign Manager, you will take ownership of all CRM and campaign activity across our growing online store. You’ll be the driving force behind engaging, data‑led campaigns that turn customers into loyal fans.
What you’ll be doing:
- Manage and optimise CRM campaigns (email, SMS and more) through platforms such as Klaviyo.
- Segment audiences and create personalised, high‑performing communications that convert.
- Own the e‑commerce marketing calendar and lead campaign planning across product, brand, and trading teams.
- Collaborate with content, social and creative teams to deliver impactful campaigns that drive engagement and revenue.
- Analyse results, report performance, and use insights to shape future strategy.
- Stay ahead of the curve – spotting new trends in retention, loyalty, and community engagement.
What you’ll bring:
- A solid background in e‑commerce or retail marketing, with hands‑on CRM experience.
- Proven success in delivering results‑driven, customer‑focused campaigns.
- Experience with ESPs like Klaviyo, plus a good grasp of Shopify and social ad platforms.
- A balance of creativity and commercial thinking – you know what makes customers click.
- Strong collaboration and communication skills.
Bonus points if you’ve worked in fashion, lifestyle or sports brands, or have HTML/email coding experience.
Why you’ll love it
You’ll join a passionate, forward‑thinking team in an environment that values creativity, ownership and innovation. Expect flexible working, great perks, and a workplace that champions well‑being, growth, and sustainability.
Seniority level: Mid‑Senior; Employment type: Contract; Job function: Marketing; Industries: Retail and Sports Teams and Clubs.
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