Business Development Executive

Company: Hornetsecurity
Apply for the Business Development Executive
Location: Reading
Job Description:

We are looking for a motivated and results-driven Business Development Executive to join us in Reading, UK and support our growing sales team in the Northern European region.

This hybrid-working position is available immediately.

Your Responsibilities

  • You assess and qualify inbound leads from marketing efforts, ensuring they meet our ideal partner profile and have potential for engagement.
  • You identify key decision-makers within target MSPs, Value-Added Resellers (VARs), and IT service providers using online research, LinkedIn, and industry tools.
  • You conduct first-contact conversations via phone, email, and social networking to gauge interest, establish relationships, and position Hornetsecurity’s value proposition.
  • You secure meetings and software demonstration sessions for the sales team with key stakeholders in targeted businesses.
  • You ensure high data integrity in our CRM (Salesforce), accurately recording lead interactions, qualification status, and follow-ups to maintain a strong pipeline.
  • You stay updated on market trends, industry developments, and competitor positioning to refine outreach strategies and increase conversion rates.
  • You play a direct role in contributing to sales growth by ensuring a steady pipeline of qualified leads for the sales team.
  • You work alongside the sales and marketing teams to refine messaging, enhance campaigns, and improve lead conversion rates.
  • You provide accurate forecasts and insights on lead conversion metrics and campaign effectiveness.

Your Profile

  • You have prior experience in business development, lead generation, or sales within the IT, cybersecurity, or SaaS industry is highly desirable.
  • You understand the Managed Service Provider (MSP) landscape, VARs, and IT distribution models. Familiarity with the cybersecurity industry is a plus.
  • You possess strong verbal and written communication skills, with the ability to confidently engage decision-makers and articulate Hornetsecurity’s value proposition.
  • You are motivated by achieving and exceeding targets, with a strong ability to prioritize tasks and manage multiple conversations at once.
  • You are comfortable using CRM systems (Salesforce preferred), LinkedIn Sales Navigator, Microsoft Office Suite, and lead generation tools.
  • You are capable of working independently while also collaborating effectively within a team environment.
  • Strong command of both written and spoken English is required; additional languages are a plus.
  • You thrive in a fast-paced environment and adjust strategies based on market feedback and sales team requirements.
  • Be part of a growing and ambitious team in an exciting cybersecurity industry.
  • Opportunity for career growth within the company, progressing towards roles in senior business development or sales.
  • Short decision paths and flat hierarchies in an open work atmosphere.
  • Company wellness program – Be-Active Bonus will keep you healthy with an allowance for your fitness and sports club membership.
  • 25 days holiday per year and public holidays.
  • Private health insurance plan.
  • Global team building events, modern offices, and free onsite parking.
  • A hybrid work model, and flexible working time that suits your work-life balance.
  • We also offer a Temporary Employee Exchange Program that allows you to work at our global office locations and explore the world, such as Malta, Madrid, Berlin.

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Posted: March 22nd, 2026