ICP is a global leader in Content Operations, partnering with some of the world’s most recognizable brands, including Unilever, Diageo, Coca-Cola, Mars, P&G, Starbucks, Coty, L’Oréal, NBCU, and Aetna. Our expertise spans content management, logistics, creative operations, production, and digital commerce enablement, ensuring a seamless flow of content across all systems and channels. We empower brands to achieve operational excellence and confidently manage their content. Content confidently.™
With offices in Atlanta, London, Mexico City, Mumbai and Shanghai, we operate on a global scale, delivering world-class solutions that drive exceptional business outcomes.
Who We Are
At ICP, our values define us: we are Curious, Focused, Creative, Trustworthy, and Inclusive.
About the Role
The Senior Consultant is a workstream and deliverable leader responsible for translating strategy into execution while ensuring clarity, quality, and forward momentum. This role balances independent delivery leadership with coaching and enablement, shaping structured work plans and producing client-ready outputs that drive measurable outcomes.
This position requires a strategic, delivery-focused Product Owner with experience in Content Supply Chain (CSC) to lead the development, evolution, and adoption of a Downstream Self-Service Platform, one of the client’s key AI-driven transformation initiatives. The platform will enable Markets to localize campaigns efficiently, compliantly, and at scale through a composable architecture and AI-enabled automation across briefing, transcreation, compliance, and activation workflows.
As ICP evolves into an integrated, insight-led partner, this role is essential to:
- Lead workstreams that connect strategic intent to tactical execution
- Drive clarity in deliverables, decision-making, and team alignment
- Build trust with client stakeholders through thoughtful recommendations
- Generate insights that shape ICP frameworks, methodologies, and IP
- Strengthen consulting maturity across the broader team
Key Responsibilities
- Lead end-to-end workstreams, ensuring clarity of objectives, approach, timelines, and deliverables
- Produce high-quality outputs that translate complexity into structured, client-ready narratives
- Apply and evolve ICP frameworks and consulting methodologies
2. Client Engagement
- Manage day-to-day client interactions within your workstream, maintaining trust and credibility
- Present project recommendations with clarity and confidence
- Help clients navigate ambiguity by framing decisions, trade‑offs, and implications
3. Product Owner Responsibilities
The Product Owner is responsible for executing the product vision through roadmap definition, deployment, and value delivery. This role requires close collaboration with stakeholders across Marketing/Brand, Markets, IT, CSC, Legal/Compliance, and agencies.
- Define and evolve the platform vision aligned with CSC Transformation
- Shape functional scope across key pillars:
- Asset readiness
- Workflow orchestration
- Market self‑service
- Ensure a modular, composable, vendor‑agnostic solution leveraging AI and existing ecosystem capabilities
- Lead requirements gathering across Markets and global teams
- Translate business needs into epics and user stories (Agile methodology)
- Maintain and prioritize backlog based on business value, feasibility, and user feedback
- Ensure scalability, efficiency, and compliance in requirements
3.3 Delivery & Execution
- Partner with engineering, design, data, and architecture teams to deliver via Agile sprints
- Oversee the full product lifecycle (discovery → rollout)
- Ensure integration with core systems (e.g., DAM, Workfront) and AI Factory capabilities
- Drive testing, adoption, and responsible AI usage with clear guardrails
- Support change management initiatives
3.4 Stakeholder Management
- Act as the primary point of contact for Markets, integrating needs into the roadmap
- Collaborate with Product Owners and IT teams for seamless delivery
- Foster alignment with creative and compliance stakeholders
- Provide updates to governance bodies and ensure alignment with transformation initiatives
3.5 Performance, Compliance & Quality
- Define and track KPIs (speed‑to‑market, compliance, efficiency, adoption)
- Monitor performance and identify optimization opportunities
3.6 Market Rollout & Adoption
- Lead pilot onboarding, adoption, and feedback loops
- Define scaling strategies balancing standardization and market flexibility
- Partner with Change Management on training, best practices, and operating models
Ideal Candidate Profile
- Strong independent executor with the ability to translate strategy into action
- Clear, structured communicator with strong storytelling and influence skills
- Demonstrates ownership, sound judgment, and forward‑thinking problem‑solving
- Shows maturity in both strategic thinking and client relationship management
Experience & Skills
- 5+ years as a Product Owner in digital marketing, content supply chain, operations, or workflow automation
- Experience with AI‑enabled or automation‑driven products
- Familiarity with MarTech platforms (DAM, workflow/project management, rights management, metadata frameworks)
- Strong stakeholder management and Agile delivery experience
- Understanding of transcreation, asset management, and activation workflows
- Experience with AI‑powered tools such as Pencil, Celtra, or Smartly
- Knowledge of composable architecture
- Experience in regulated global environments is a plus
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