Qualitative Associate Director: Lead Brand & UX Insights

Company: Elizabeth Norman
Apply for the Qualitative Associate Director: Lead Brand & UX Insights
Location: Greater London
Job Description:

Qualitative Associate Director – Entertainment, Tech & Retail sectors London (Hybrid) | Salary up to £65,000 + bonus

Ready to lead high-profile client accounts and make an impact with world-class brands? This fast-growing insight agency partners with some of the most exciting global clients – from iconic entertainment and tech brands to retail and innovative disruptors.

This is an award-winning agency known for its cutting-edge thinking, creative approaches, and influence across the industry. Here, your ideas won’t sit in a slide deck; they’ll help shape real decisions.

As an Associate Director, you’ll lead client accounts end-to-end, managing relationships, shaping strategy, and overseeing delivery across a diverse range of qualitative projects. You’ll be a visible, hands-on senior researcher, moderating sessions yourself to ensure the depth of insight that underpins nuanced strategic recommendations.

You’ll ideally have worked across multiple qualitative methods and project types, including:

  • Brand and creative development
  • Concept and service exploration
  • UX and innovation

You’ll join a collaborative, high-performing team that values growth, mentorship, and the freedom to lead and innovate.

What you’ll bring:

  • Proven experience managing senior client accounts in a market research agency
  • Strong expertise in qualitative research design, moderation, and analysis
  • Hands-on approach to fieldwork and a flair for turning complex insights into actionable, strategic recommendations
  • Breadth of experience across multiple methods and project types as listed above
  • Creativity, curiosity, and a strategic mindset

Posted: March 27th, 2026