Head of Finance Sales Audi & Porsche –
About The Role
SALARY: From 83,530pa dependent on experience
LOCATION: Field Based, UK
HOURS / CONTRACT TYPE: Full Time Fixed Term contract – 35 hours per week until August 2027
CLOSING DATE: 17/06/2026We reserve the right to close the advert earlier If we receive a high volume of applications.
Were looking for a high-impact, commercially driven Head of Finance Sales Audi & Porsche to lead from the front and deliver exceptional results across one of the most prestigious brand portfolios in the industry.
In this pivotal leadership role, youll inspire and empower a team of Regional Development Consultants to deliver outstanding performance across New, Used, Aftersales, Renewals and Insurance. Youll play a key role in executing the National Sales Strategy, working in close partnership with senior stakeholders to accelerate growth, maximise profitability, and enhance retailer engagement.
What youll be doing:
- Lead and deliver best-in-class sales performance across Audi and Porsche, driving volume, margin, retailer satisfaction, and employee engagement.
- Develop and execute the finance sales plan, including targeted campaigns, strategic interventions, and robust business cases backed by risk and opportunity analysis.
- Build powerful relationships with Brand Managers and retailer stakeholders to unlock opportunities, mitigate risk, and influence decision-making at the highest level.
- Own commercial negotiations, leading on rates and terms to secure strong, sustainable volume commitments while protecting margin and ensuring customer fairness.
- Drive strategic alignment, collaborating across the wider sales leadership team to deliver and continuously optimise the national sales strategy.
- Champion high performance, embedding best practice across the network and leading key sales initiatives and transformation projects.
- Represent VWFS (UK) at key industry and brand forums, acting as a trusted voice and senior ambassador.
- Leverage data and insight to make agile, evidence-based decisions, optimise resource deployment, and deliver accurate forecasting and target setting.
- Lead with integrity, ensuring full compliance with regulatory requirements and embedding a culture of responsible selling and strong governance.
- Challenge constructively, identifying and addressing non-compliant behaviours and safeguarding the customer experience in line with Consumer Duty expectations.
What youll bring:
Youre a proven sales leader with deep expertise in automotive finance or marketing, known for delivering results through others and operating with strong commercial acumen.
Essential experience & skills
- A strong track record of leading, coaching and inspiring high-performing sales teams
- Deep understanding of the motor finance landscape and regulatory environment
- Experience working within or closely with the Volkswagen Group Retailer Network (highly desirable)
- Exceptional negotiation, influencing and stakeholder management skills
- A strategic mindset with the ability to identify opportunities, mitigate risk and drive change
- A confident challenger approach, able to influence at all levels
- Strong analytical and planning capability to translate insight into action
- A passion for developing talent and building engaged, high-performing teams
- The credibility and presence to operate effectively at senior leadership level
Whats in it for you?
Bonus: Discretionary on-target bonus (based on personal and Group company performance)
Pension: Employer pension contribution of 9% (based on employee contribution of 3%). VWFS will pay 6% if employee chooses a 2% employee contribution.
Car schemes*: Choice of Employee Car Ownership (ECO) scheme for petrol/diesel and hybrid vehicles plus car insurance and fuel card.
OR Company Car scheme for Battery Electric Vehicles (BEVs) plus car insurance cover for you and a partner/eligible family member.
Other benefits:From day 1 we provide income protection, life assurance (4x salary), retail discount vouchers, access to Care Concierge (a service to support carers of adults), along with other salary sacrifice options including a will writing service and cycle to work (subject to scheme restrictions).
Following successful completion of probation, you will have access to private medical insurance for you,access to our loan car scheme for up to 2 cars for your partner or eligible family members (subject to scheme restrictions) and during our annual benefit window you can purchase critical illness cover and dental cover, so you can select the benefits that matter to you.
We invest in our people and are passionate about driving development. Youll have access to LinkedIn Learning via our Degreed platform as well as a host of professional development programmes and opportunities to build your technical and soft skills so you can further develop your career. We also offer mentoring schemes and reciprocal partnerships recognising that we can all learn from each other in the flow of work.
About You
About Us
Why join VWFS UK?
Youll have the opportunity to make a difference by helping us to achieve our mission.
Our mission is straight forward; we want to be ‘The Key to Mobility’. That means we make getting from A-to-B as easy and simple for as many people as possible. To truly meet the mobility needs of people in a changing world, our offering goes beyond traditional vehicle financing. We do this by providing a range of finance and aftersales products on Volkswagen Group vehicles, as well as developing innovative mobility products designed to solve real problems and support our customers.
No candidate will meet every single desired qualification. If your experience looks a little different from what we’ve identified and you think you can bring value to the role, we’d love to learn more about you!
VWFS is proud to be an inclusive employer and encourages applications from a diverse range of candidates. Diversity, Equity & Inclusion isnt just a statement for us, we encourage and aspire for all our colleagues to be their 100% self. If you need any reasonable adjustments to assist you with the application and/or recruitment processes, please contact our Resourcing Team.
The Head of Finance Sales Audi & Porsche is aCertifiedSenior Manager role under the Senior Manager and Certification Regime (SMCR) and the role holder is required to comply with the FCAs Conduct Rules. A mandatory requirement of the SMCR is for VWFS to certify that the role holder is fit and proper to perform the duties on an ongoing basis.
…