Site Name: UK – London – New Oxford Street, Durham Blackwell Street
Posted Date: Mar 23 2026
The Global Commercial Strategy (GCS) team at ViiV Healthcare is seeking a Global Marketing Manager to support the launch of our long‑acting injectable PrEP medication. You will play a pivotal role in executing the brand’s strategy and positioning by creating the core launch assets for EX‑US and supporting ongoing creation of cross‑functional US materials. Success in this role hinges on close collaboration with co‑create markets and regional/global stakeholders, ensuring that global strategies are informed by local insights and aligned with regional business priorities. You will leverage your expertise to create compelling promotional campaigns, streamline omnichannel initiatives, and deliver world‑class execution that resonates with healthcare providers and people who could benefit from PrEP.
Why Join Us?
This is an exciting time for the brand as we launch this new product globally. You will be at the forefront of shaping the brand’s future, working alongside talented colleagues who share your passion for driving impact and meeting the needs of people who could benefit from PrEP.
Key Responsibilities
- Deliver core campaign materials for global product launch (including e‑detail creation), ensuring materials are strategically aligned to brand objectives and optimized for multichannel delivery, driving measurable impact across traditional and digital touchpoints.
- Drive omnichannel and digital excellence through development and execution of omnichannel and digital marketing strategies tailored to customer journey stages and segments, leveraging digital platforms to create cohesive and impactful HCP experiences.
- Partner with local operating companies (LOCs) to co‑create appropriate marketing assets and ensure successful localisation, maintaining alignment with brand strategy and launch tactics.
- Partner closely with medical and other stakeholders on core tactics such as speaker decks, congress materials, and other brand assets, ensuring integration across all channels and platforms.
- Assess opportunities for continuous improvement of marketing tactics and processes, leveraging insights from market research to adapt strategies and refine digital campaigns for relevance and impact.
- Ensure all marketing activities adhere to promotion and marketing code to achieve performance with integrity.
- Partner with creative agency to brief, develop, and refine promotional tactics aligned to business plan and meeting regional needs for optimized customer engagements.
Basic Qualifications
- Bachelor’s degree or equivalent experience.
- Launch experience (T‑18 to T+6) at local, regional or global level.
- Significant marketing experience in the pharmaceutical industry at local, regional or global level.
- Experience working with creative agencies and managing marketing campaigns.
- Strong communication skills, with the ability to influence and collaborate across teams.
- Proven ability to manage complex projects and deliver results in a fast‑paced environment.
Preferred Qualifications
- Experience in HIV/Sexual Health therapy area.
- ABPI Commercial Signatory (preferred).
- Breadth of pharmaceutical marketing experience across country, regional or global.
- Pharmaceutical sales experience.
Work arrangement
Hybrid working applies to this role and it is based either at our UK HQ, Central London or Durham site, or North Carolina (2/3 days a week onsite).
Closing date for applications: 1st April 2026.
Why Us?
At ViiV Healthcare, we will not rest until we leave no person living with HIV behind. We are the only pharmaceutical company solely focused on combating, preventing, and ultimately eradicating HIV and AIDS. Born out of a partnership between GSK and Pfizer in 2009, with Shionogi joining in 2012, we are determined to help end the HIV epidemic. We combine expertise in research, manufacturing, policy and more to push the boundaries of what people think is possible in HIV treatment and care.
Living our mission of leaving no person living with HIV behind means keeping inclusion and diversity at the heart of everything we do. A truly inclusive culture where we’re all able to be ourselves and feel like we belong strengthens our team and helps us deliver on our mission.
ViiV is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law.
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