The Role
We are seeking a strategic and data‑driven Performance Marketing Manager to oversee our Affiliate, PPC and Paid Social channels. This role is pivotal in driving customer acquisition, enhancing brand visibility and maximizing returns across digital platforms for Joules. You will act as the bridge between internal stakeholders (including NEXT and Finance) and external agencies to ensure a total search and social strategy.
Responsibilities
- Strategic Planning – collaborate with key stakeholders to define goals, objectives and action plans, monitoring progress toward milestones.
- Agency Management – manage agency relationships across all performance channels, overseeing day‑to‑day account management and ensuring focus on overarching brand goals.
- Business Growth – suggest improvements to existing strategies to drive growth and align resource planning with the overall digital strategy.
- Insights & Reporting – identify issues, develop hypotheses and communicate data‑backed insights and recommendations to key decision‑makers.
- Stakeholder Management – build and nurture strong relationships with internal teams (Creative, Content, PR) and external partners to deliver cohesive campaigns.
- Business Cases – support the preparation and delivery of strategic business cases and high‑level presentation materials.
Channel‑Specific Execution
- Affiliate Marketing – identify and recruit new partners, monitor metrics to optimise ROI and ensure seamless integration with PR media channels.
- PPC & Total Search – implement and optimise campaigns across Google, Bing and social, working closely with NEXT to ensure holistic keyword optimisation across SEO and PPC.
- Paid Social – own the strategy for Meta, TikTok and Pinterest, working with Finance to secure sign‑off on new tests and tactics to acquire new audiences.
- Financial Rigor – manage campaign budgets across all channels, making real‑time adjustments to ensure performance goals are met.
Qualifications
- Proven Experience – demonstrable experience in a similar role within the Digital Marketing industry, managing multi‑channel performance budgets, ideally within an online retailer.
- Technical Proficiency – deep understanding of Google Ads, Bing Ads and social platform ad managers (Meta, TikTok, etc.).
- Proactive Mindset – self‑starter who thrives in a fast‑paced environment and remains calm under pressure.
- Analytical Thinking – ability to translate complex data into actionable growth strategies.
- Communication Skills – ability to liaise with and influence a variety of stakeholders and establish credibility with senior leadership.
- Collaborative Spirit – effective team player with a "can‑do" attitude, able to take direction and deliver tasks with precision.
Sponsorship
Successful candidates must evidence the right to work in the UK before commencement of employment. Joules does not hold a Sponsor Licence and therefore cannot sponsor a successful candidate under the Skilled Worker route.
Benefits
- 25 days holiday plus bank holidays with the option to buy/sell
- Private medical insurance
- Health and wellbeing benefits – opt‑in healthcare cash plan, free digital GP via the Aviva App, Wellhub app access with discounted gym membership, free access to a range of health and wellness apps and more
- Flexible start and finish times and discretionary flexibility to support personal needs
- 25 % staff discount on Joules and NEXT products
- Up to 10 % off most NEXT partner brands & branded beauty products
- Up to 25 % off Joules partner brands
- Opt‑in clothing allowance
- Access to fantastic discounts at the NEXT staff shop
- Life assurance
- Reward schemes – cycle‑to‑work scheme, discounts with nearly 1,000 retailers
- Collaborative, progressive and supportive working environment
- Competitive employer pension contributions
- Financial, physical and mental wellbeing support via Employee Assistance Program
- Dedicated learning and development
- On‑site cafe offering subsidised, healthy, fresh and varied food from breakfast through to lunch and beyond
- Free on‑site parking & low‑cost EV charging points
Conditions apply to all benefits. These benefits are discretionary and subject to change.
We aim to support all candidates during the application process and are happy to provide workplace adjustments when necessary. Should you need support with your application due to a disability or long‑term condition, please contact us by email headoffice_joulesHR@next.co.uk (include "Workplace Adjustments" in the subject line) or call 0116 284 2486.
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