Marketing Manager – Redefining Clinician Engagement in Healthcare Communications and MedTech!
PLS ONLY apply if you have worked in the Pharmaceutical and/or Healthcare Communications sector – you will not be considered if you DON’T have experience in these sectors.
The Mission
Our client has developed a platform that transforms how critical medical knowledge is accessed at the point of care. Founded and developed by doctors, the platform currently powers how medical information is accessed by clinicians. Our client is looking for an entrepreneurial Marketing Manager to join their lean, mission‑driven team at a pivotal scaling moment.
Role Summary
This role is responsible for driving our clients brand visibility, thought leadership, and lead generation in the UK and Irish pharmaceutical and medical device markets. Reporting to the CCO, the person will own the marketing strategy and execution, with a key focus on building our clients ecosystem—a community where pharma and medtech professionals engage with insights, content, and industry discussion.
The main goal is to grow brand credibility and generate marketing‑qualified leads (MQLs) that feed into the company’s CRM and sales pipeline.
Key Responsibilities
- Thought leadership & content: Create white papers, surveys, interviews, and industry insights using clinician data and partnerships with trade publications.
- Brand awareness: Grow our clients presence in the pharma/medtech community, primarily through LinkedIn campaigns and a targeted newsletter.
- Demand generation: Build and manage campaigns that generate inbound leads and grow the MQL pipeline.
- Strategy & performance: Track marketing KPIs (engagement, ecosystem growth, MQLs, pipeline impact) and continuously optimise campaigns.
Ideal Candidate
- Experience marketing to pharma or medical device audiences.
- Proven ability to deliver thought leadership campaigns and measurable lead generation.
- Skilled in HubSpot, LinkedIn Ads, and marketing analytics.
- Familiar with UK pharma compliance (ABPI Code).
- Strong communicator who can translate complex healthcare topics into engaging content.
- Self‑driven and comfortable in a fast‑moving startup/scale‑up environment.
Why Join Our Client?
- True Ownership: You’ll receive stock options to share in their global success.
- Pivotal Moment: Join them as they scale from a lean UK team to a global organization.
- Direct Impact: Your work ensures doctors have the context‑specific knowledge they need to deliver safe, effective care every day.
This is not a traditional role
- You will work with a small, mission‑driven group of clinician‑engineers
- You will join at a pivotal moment as they scale from a lean team to a global organisation
- Your work will directly influence how industry leverage the next wave of clinician insights and engagement through AI driven technology platforms
The Rewards
£ v generous! + Bonus + Stock Options + Full Medical Cover + Hybrid London working, at least TWO days in a central London office.
Pls do NOT apply if you can’t be in central London at least TWO days per week – this is non‑negotiable.
Also, pls ONLY apply if you have worked in the Pharmaceutical and/or Healthcare Communications sector – you will not be considered if you DON’T have experience in these sectors.
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