Base pay range
An exciting permanent opportunity as a Digital Marketing Executive working for a leading and highly trusted not-for-profit organisation in the Travel and Tourism Industry that offers services and memberships for over 75+ years in the UK
Responsibilities
- Managing and creating engaging blog, social and web copy for both B2C and B2B audiences
- Liaising with subject matter experts and senior stakeholders to inform content accuracy and tone of voice
- Editing web pages to ensure content is current and SEO optimised
- Creating marketing materials using Canva and Adobe Creative Suite
- Ensuring brand consistency across marketing content and materials
- Identifying trends and opportunities through data and competitor analysis
- Supporting ABTA’s SEO strategy with link-building activities
- Participating in B2C and B2B digital campaign development, execution and reporting
- Supporting PPC campaign strategies and activities
- Delivering analytics and best practice recommendations across digital platforms
- Building strong relationships with third-party suppliers
- Engaging with the broader marketing team and internal stakeholders from various departments
- Managing EDM campaigns throughout a database of 25,000 members and partnerships
- Supporting partnerships marketing with over 160 partners
Essential requirements
- Bringing a minimum of 12 months of corporate marketing experience
- Hands-on experience using Canva with confidence
- Experience using Adobe Creative Suite to create marketing materials
- Bringing a minimum of 12 months of content writing experience
- Demonstrating exceptional written and verbal communication
Benefits
- Receiving pension scheme contributions of up to 12% of salary from the employer
- Taking 25 days of annual leave plus birthday off in addition to bank holidays
- Accessing BUPA private medical health care
- Accessing the cashback plan benefits
- Joining the rent-start scheme, supporting employees with rental deposits
- Benefiting from an EAP wellbeing programme
At Australasian Recruitment Company we are committed to an Equal Opportunities policy and make employment decisions by matching business needs with the skills and experience of candidates, irrespective of age, disability (including hidden disabilities) gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation.
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