Employer Brand and Digital Experience Manager
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Job Specification: Platform Manager, Global Platforms AKA Global Employer Brand and Digital Experience Manager.
About WPP Media
WPP Media is a leading global force in media investment management, bringing together some of the world's most innovative and effective media agencies. We are dedicated to delivering exceptional value and transformative growth for our clients by leveraging cutting-edge data, technology and strategic insights. As part of the wider WPP network, we operate at the forefront of the advertising and communications industry, shaping the future of media and connecting brands with audiences across the globe.
Role Summary & Impact
Ready to write the next chapter for the world's leading media investment company? We are building an unstoppable marketing team at WPP Media, and we're not stopping until we're #1. If you are a passionate platform manager who thinks big and wants to build something extraordinary with us, keep reading!
As our Manager for Global Platforms, you'll own the vibe of our entire digital ecosystem, inside and out. You'll be the architect of seamless experiences, connecting our people and amplifying our employer brand across platforms like our intranet, internal comms channels, social media, and career site. Think big, strategize brilliantly, and find innovative ways to engage everyone. From data deep dives to spotting future opportunities, you'll drive real results and make sure every interaction is top-notch. If you're a platform pro who's all about connection and creating amazing digital experiences, hit that apply button.
Key Responsibilities
- Owning the platform strategy, making sure it's totally in sync with our People Marketing and recruiting goals.
- Runnning the show on social media, from scheduling posts to engaging with our community and keeping an ear to the ground.
- Making our career site and other digital platforms slick and engaging that candidates can't resist.
- Exploring, implementing, and managing the coolest MarTech to boost our platform game.
- Diving deep into platform metrics, uncovering insights, and recommending ways to level up our strategies.
- Teaming up with content creators, recruiters, and other stakeholders to ensure alignment with recruitment marketing goals.
- Staying ahead of social media trends, platform updates, and technology developments.
- Handling reviews and feedback on employer review sites.
- Joining forces to create and launch impactful employer branding campaigns.
- Managing the platform budget.
- Guiding regional platform managers to ensure global consistency and brand alignment.
Measures of Success
What winning looks like (3-month mark):
- Fully understand our business vision, proposition, and PVP.
- Map current candidate and employee experiences, identify pain points and opportunities to improve.
- Establish clear workflows for running our platforms efficiently.
- Create a prioritized plan to streamline the platform ecosystem for bigger impact.
Year One – Let’s Make Some Noise!
- Run the streamlined platform ecosystem to deliver a top-notch experience.
- Improve ease and speed for candidates and employees, track journey milestones.
- Gather feedback and implement changes to ensure user satisfaction.
Beyond Year One – Keep the Momentum Going
- Continuously monitor, tweak, and improve with data-driven decisions.
- Regularly revisit maps to reflect evolving user needs.
- Experiment with new tech to keep platforms cutting-edge.
Required Skills And Experience
- Proven UX design skills, with proficiency in design tools (e.g., Canva) demonstrated through a portfolio of accessible designs compliant with WCAG standards.
- Experience mapping complex systems and processes, with a passion for creating seamless user experiences.
- Familiarity with analytics dashboards, marketing automation, and CRM systems, plus strong data analysis skills to inform design decisions and content strategy.
- Strong Microsoft 365 skills and a basic understanding of HTML, CSS, and JavaScript, along with SEO principles.
- Excellent written and verbal communication, analytical, and problem-solving skills.
- Ability to work independently and collaboratively with teams, including experience collaborating with developers to implement designs.
- Experience conducting user testing and usability testing to improve designs.
- Commitment to continuous learning in UX trends and best practices, including applying AI to augment UX workflows.
Bonus Points
- Experience with HRIS systems and talent management platforms.
- Deep understanding of social media platforms, analytics, and best practices.
- Experience with employer branding platforms or website content management systems.
- Experience working in a global environment.
- Familiarity with project management methodologies (e.g., Agile, Scrum) and tools (e.g., Planner, Jira, Trello).
Equal Opportunities
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Life at WPP Media
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re committed to employee growth as we are to responsible media investment. WPP Media employees can access the global WPP Media & WPP networks, pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We offer employee resource groups, in-office events, and a range of benefits including medical, retirement plans, vision and dental insurance, paid time off, partner discounts, and mental health days.
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