Overview
This range is provided by Darchi Digital Recruitment. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
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Role
Marketing (Insight) Analyst - Client side.
Up to £60k base + 10% bonus. (*flex)
Our client, a leading gaming brand, is seeking a highly analytical and commercially savvy Marketing (Insight) Analyst to join their internal marketing function.
This is a fantastic opportunity for someone with a blend of marketing analytics, stakeholder engagement, and technical dashboarding experience, looking to make a measurable impact in a fast-paced, omni-channel advertising environment.
- Act as a key strategic partner across marketing teams, for campaign briefs and for delivering robust post-campaign analysis (PCA).
- Analyse datasets from #digital and #offline advertising campaigns (PPC, Social, Programmatic, TV, Press, CRM, etc).
- Plan and implement testing methodologies across the marketing funnel – from acquisition to loyalty programmes.
- Partner with senior stakeholders
- Deliver insights through Media Mix Modelling (MMM) and multi-channel attribution modelling to assess ROI across multimillion-pound campaigns.
About you
- 3+ years' experience in a #campaignanalyst marketing across #digital and #offline channels
- Experience building and maintaining dynamic dashboards using #SQL, #Tableau, Google Data Studio, and #GoogleAnalytics (GA4).
- This is a must-have! Strong understanding of cross-channel marketing (digital + ATL) and how these channels interact to drive acquisition and retention.
Compensation
Up to £60k base + 10% bonus + benefits
Seniority level
Employment type
Job function
- Analyst, Advertising, and Marketing
- Industries: Marketing Services, Advertising Services, and Technology, Information and Media
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