Overview
CRM Manager– Online Gaming & Sports Betting
Up to £50,000 • Fully remote
We are seeking a proactive and driven CRM Manager to join a fast-growing international online gaming and sports betting company. Operating across multiple markets, with a strong footprint in the UK and Mexico, this role offers the opportunity to work closely with senior stakeholders, including direct exposure to the CEO.
You’ll play a key role in shaping and executing customer engagement strategies, delivering tailored lifecycle communications via email, SMS, push, and in-app messaging. Responsibilities include campaign management, customer segmentation, and real-time engagement, as well as monitoring KPIs to optimise performance. You’ll also design and run A/B tests to continually refine CRM.
Responsibilities
- Shape and execute customer engagement strategies across email, SMS, push, and in-app messaging.
- Campaign management, customer segmentation, and real-time engagement.
- Monitor KPIs and optimise CRM performance.
- Design and run A/B tests to continually refine CRM activities.
- Collaborate with senior stakeholders and operate with exposure to the CEO.
Requirements
- 2+ years’ CRM experience in iGaming or similar online gambling industry.
- Strong lifecycle management and segmentation knowledge.
- Hands-on with HTML campaign setup.
- Data-driven, with KPI and A/B testing expertise.
- Confident communicator, proactive and creative in execution.
How to apply
If you have the relevant experience and are interested in the role, send your profile to riversteytler@harnham.com. Please note we cannot offer sponsorship.
Additional information
- Seniority level: Mid-Senior level
- Employment type: Full-time
- Job function: Analyst
- Industry: Gambling Facilities and Casinos
London, England, United Kingdom
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