Public Relations Communications Specialist

Public Relations Communications Specialist

Role: PR and Communications Manager – York

Our client is a respected group of practices and healthcare businesses in the heart of York, looking to build brand awareness and visibility among consumers and the public.

Responsibilities

• Drive PR and B2C PR activity in the UK and Ireland, support the PR and Communications Director on crisis communications and sensitive issues.
• Write compelling, on-brand copy: press releases, media statements, pitches, website stories, blogs.
• Develop and maintain strong journalist and influencer relationships across national, trade, and regional media.
• Plan and execute integrated PR campaigns, aligning with social and digital content for maximum impact.
• Source, develop, and place client stories that demonstrate the best possible care of patients and excellent service.
• Support crisis communications in the Director’s absence, providing counsel to senior leadership and delivering timely statements.

Experience

• At least five years in a consumer PR role, building positive brand image and driving awareness among pet owners.
• Strong journalist relationships across national, trade, and regional media.
• Exceptional communication and interpersonal skills, with a can‑do attitude.
• Highly organised and results‑focused, prioritising, multi‑tasking, meeting tight deadlines.
• Ability to work independently and in a team, establishing excellent relationships with practice teams, colleagues, and journalists.
• Up‑to‑date knowledge of communications channels, tactics and techniques.

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Public Relations and Marketing

Industries

Veterinary Services

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