Lead Product Designer

Join to apply for the Lead Product Designer role at Virgin Active.

Virgin Active are committed to changing people’s lives for the better through wellness. Our team delivers a unique leisure and relaxation experience throughout all our clubs, ensuring the highest brand standards and a world‑class member experience.

The Role

• Lead and elevate the design practice by defining standards, rituals, tools and ways of working.
• Set the vision for exceptional member experience across the digital ecosystem.
• Own the strategy and direction of the design system to scale quality and consistency globally.
• Balance leadership with hands‑on craft, using Figma to set the bar for clarity, simplicity and coherence.
• Define experience vision and design principles across core journeys to ensure unified, intuitive experiences.
• Ensure the Virgin Active brand is expressed consistently and recognisably across markets.
• Use research, insight and behavioural understanding to guide design direction.
• Mentor and develop designers to build capability, craft and progression.
• Shape feedback loops and rituals that protect quality and focus.
• Partner with Product, Engineering and Brand to create feasible, scalable, high‑quality solutions.
• Communicate direction and rationale clearly to senior stakeholders to support confident decision making.
• Support delivery through prototyping, validation and iteration beyond launch.

Experience

• Deep experience leading design for consumer digital products at scale, with a portfolio showing systems thinking and behaviour change.
• Experience guiding and elevating the craft of other designers while remaining highly skilled hands‑on.
• Ability to evolve and scale a design system as a core product asset for alignment and delivery efficiency.
• Strong capability in interaction, visual and systems design, with consistently high standards for clarity and detail.
• Strong capability in research insight, behavioural understanding and shaping confident design direction.
• High proficiency with Figma and contemporary design tools, plus comfort exploring with AI and emerging tech.
• Ability to create clarity in complex spaces and frame direction across Product, Engineering, Research and Brand.
• Skilled stakeholder communicator with influence at senior levels.
• Thrives in ambiguity, drives alignment and momentum, and models excellence in craft and culture.
• 25 days (excluding bank holidays) annual leave, plus a Celebration Day.
• Scottish Widows Pension with matching contributions up to 5%.
• Complimentary Virgin Active membership for you and a buddy.
• Private Dental and Healthcare Insurance.
• Life Assurance 4x your salary.
• Discounts across Virgin Active – including guest passes and 50% off PT sessions.
• Access to Virgin Family discounts across Virgin Atlantic, Virgin Holidays and Virgin Media/O2.
• 20% off food and drink at KAUAI club branches.
• Salary Finance support for loans and savings plans.
• BUPA employer assistance programme – 4 free counselling sessions.
• Partnering with Dexters for complimentary corporate letting services.
• Access to ePoints for online retailer discounts.
• VA Academy course discounts.

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Product Management

Industries

Wellness and Fitness Services

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