Senior Sales Consultant-Luxury Fashion Brand-Central London

Location: London, Flagship Store

Reports to: Store Manager

Overview

We are looking for an experienced and sales-driven Senior Sales Associate to join a luxury retail team in London. This role specialises in Ready-to-Wear and Made-to-Order services, offering a bespoke shopping experience to a discerning clientele. The ideal candidate will be commercially driven, highly skilled in clienteling, and passionate about delivering exceptional service within a high-end environment.

Key Responsibilities

Sales & Clienteling

• Drive sales and consistently exceed personal and store targets through extensive product knowledge and refined sales techniques.
• Deliver a personalised, luxury shopping experience, offering bespoke styling advice and tailored solutions.
• Manage the full sales cycle for both existing and new clients, ensuring a seamless and elevated service.
• Maximise revenue opportunities through Made-to-Order services, product launches, and exclusive events.
• Stay ahead of fashion trends and seasonal collections to provide cutting-edge style recommendations.

VIC Relationship Management

• Manage and grow a portfolio of VICs (Very Important Clients).
• Build strong, long-term relationships with top-tier clients through regular, personalised follow-ups and tailored communications.
• Utilise CRM tools to track client preferences, purchase history, and special dates, ensuring service is proactive and highly personalised.
• Support and participate in exclusive client events, fittings, and trunk shows to drive engagement and sales.

Sales Leadership & Target Achievement

• Demonstrate a proven track record of surpassing sales targets, contributing to business growth.
• Consistently achieve personal and store KPIs, setting the standard within the team.
• Identify and nurture new VICs and high-potential leads through exceptional service and relationship-building.
• Provide mentorship to junior team members, offering guidance and support in achieving their sales goals.

Store Operations & Team Collaboration

• Work alongside store management to ensure sales strategies align with business goals.
• Assist in visual merchandising and maintaining the store’s aesthetic to reflect a luxury positioning.
• Collaborate with inventory and stock teams to manage product availability and ensure access to the latest collections.
• Provide leadership during busy periods, ensuring smooth client flows and maintaining exceptional service standards.

Key Requirements

• Minimum 3 years’ experience in luxury retail, with a strong focus on clienteling and exceeding sales targets.
• Expertise in Ready-to-Wear and Made-to-Order services, delivering personalised, high-end solutions.
• Proven success in achieving personal and store sales targets in a luxury environment.
• Exceptional client relationship management skills, with experience handling a VIC client base.
• In-depth knowledge of luxury fashion, tailoring, and craftsmanship.
• Highly organised, proactive, and commercially driven.
• Professional, polished, and an ambassador for the luxury retail experience.
• Flexibility to work weekends, evenings, and peak trading periods.

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