General Manager

General Manager (GM) – Progression to Director

Location: Remote (UK-based)

Salary: Up to £60,000 - £70,000 + 20% Profit Share & 20% Equity

About Us:

We are a rapidly growing supplement company focused on providing clean, high-performance pre-workout supplements to a health-conscious market. Founded by a serial entrepreneur, this business is a passion project developed over the past year, targeting 25-35-year-old fitness enthusiasts who value quality and transparency in their supplements.

With the foundation now laid, we are ready to scale, and we are looking for a General Manager to join our small but dynamic remote team and help drive the company’s growth.

The Role:

As the General Manager, you will be instrumental in driving the growth of the business. Reporting directly to the founder, you will be responsible for overseeing day‑to‑day operations, sales, and scaling the brand. Your remit will involve managing the small remote team, streamlining operations, and implementing strategies to increase sales and brand presence.

This is a unique opportunity to become a pivotal part of a rapidly growing company. The role offers fast progression to Director level and includes an equity share of 20%, ensuring that you have real ownership and share in the success of the business.

Key Responsibilities

• Business Growth: Develop and execute strategies to scale the brand and drive revenue growth in the UK market and beyond.
• Operations Management: Oversee all operational aspects of the business, ensuring efficiency and smooth day‑to‑day operations.
• Team Leadership: Lead, motivate, and manage a remote team of three across the UK. You will ensure collaboration, performance, and alignment with company goals.
• Sales & Marketing: Work closely with the founder to develop and execute sales strategies and marketing campaigns that resonate with the 25‑35‑year‑old target audience.
• Brand Development: Enhance the company’s brand presence in the competitive supplement market by identifying new growth opportunities and ensuring consistent messaging.
• Financial Management: Manage the business budget, ensuring financial targets are met, and work closely with the founder to create financial goals and profit‑sharing structures.
• Product Development Input: Collaborate on product improvements and innovations in line with customer feedback and market trends.
• Performance Reporting: Monitor, report, and improve key business metrics, using data to make informed decisions on strategy and execution.

About You

We are looking for a motivated and entrepreneurial‑minded individual who is ready to take on the challenge of scaling a start‑up business. You should be commercially savvy, with experience in scaling brands, operations management, and driving sales. Experience within the supplement, health, or fitness industries is advantageous but not essential.

Key Attributes

• Proven experience in scaling a brand or business.
• Strong understanding of operations management, sales, and marketing.
• Excellent leadership and team management skills, especially within a remote setup.
• Entrepreneurial mindset with a passion for health, fitness, and clean living.
• Data‑driven with a strong ability to make informed decisions based on metrics.
• Exceptional communication and interpersonal skills.
• Strategic thinker with a hands‑on approach to problem‑solving.

Equal Opportunities

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