Head of B2B Events - London/Europe/Amsterdam
Ref: b2b
Location:
Central London
Type:
Permanent
Job Description:
We’re working with a highly respected brand experience agency to find an experienced Head of B2B Events to lead the strategy and delivery of high-profile global events.
This agency is a mid-sized, well-established business of around 120 people with offices in London and across Europe. They specialise in delivering exceptional brand experiences for global clients, including large-scale conferences, leadership meetings, incentive programmes and high-level networking events. The culture is genuinely collaborative and supportive, with a strong reputation for retaining talent and promoting from within. It’s a stable, growing business where creativity, teamwork and high standards are central to everything they do.
The Role
This is a senior leadership role responsible for shaping the agency’s B2B events offering and overseeing the delivery of complex international programmes. You will lead the strategic direction for conferences, corporate meetings and executive networking experiences that strengthen client relationships and support business growth.
Working closely with senior stakeholders and C-suite clients, you’ll oversee the full lifecycle of events — from early concept development and strategic design through to flawless on-the-ground delivery and post-event evaluation.
Key responsibilities will include:
- Defining and implementing the strategic roadmap for B2B events, aligned with business objectives and industry trends
- Identifying new business and revenue opportunities within the corporate events space
- Developing compelling presentations and proposals for clients and internal stakeholders
- Leading the conceptualisation and creative direction of global conferences, incentives and networking events
- Overseeing complex budgets, timelines and operational delivery to ensure efficiency and financial discipline
- Coordinating international logistics including venues, travel, accommodation, site inspections and on-site delivery
- Ensuring all events meet legal, regulatory and safety standards while maintaining the highest level of quality
- Acting as a trusted advisor to senior clients, building long-term relationships and delivering tailored solutions
- Managing venue sourcing and vendor partnerships, negotiating contracts and ensuring smooth collaboration
- Leading and mentoring a team of event specialists, creating a culture of accountability, creativity and continuous improvement
- Monitoring event performance, ROI and client satisfaction, using insights to shape future strategies
- Championing innovation and sustainable practices in event design and delivery
This role combines strategic thinking with hands-on leadership and will involve international travel for site visits and event delivery.
What They’re Looking For
- 8+ years’ experience in the events industry
- 3–5 years in a senior leadership role, delivering high-value corporate events internationally
- Strong experience managing complex logistics, budgets and timelines
- Excellent client relationship management and stakeholder engagement skills
- A strategic mindset with the ability to balance vision with operational detail
- Strong leadership skills with the ability to mentor and inspire teams
- Highly organised, adaptable and comfortable working in fast-paced environments
- Confident presenting ideas and leading conversations with senior stakeholders and clients
- Knowledge of global destinations, event trends and emerging technologies is highly desirable
- Experience using CRM systems and budget management tools
Give us a call on 0203 1981 845 & speak to one of our specialists or drop us an email using the form below & we’ll get back to you.
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